Marketing Specialist

7 days ago


Glen Waverley, Australia ORIGINAL WEALTH PTY LTD Full time

**Key Responsibilities**:

- Develop and implement marketing strategies to promote financial products and services in line with business objectives and sales goals.
- Conduct market research to identify trends, customer needs, and competitor activities in the financial services industry.
- Collaborate with the sales team to generate leads and drive customer acquisition through targeted marketing initiatives.
- Monitor and analyze the performance of marketing campaigns, using data and analytics to improve results and boost marketing efficiency.
- Create engaging and effective content across appropriate channels to effectively convey financial products and services to clients.
- Maintain brand consistency across all marketing materials and communication channels.
- Stay up-to-date on industry trends and best practices in marketing and finance to continually improve strategies and tactics.
- Allocate internal and external resources necessary to launch marketing activities, within time and budget constraints.
- Monitor and report on marketing campaigns KPIs on a regular basis, also provide insights and recommendations for continuous improvement.

**Ideally You Will Have**:

- A tertiary education or higher
- Minimum of 2 years of experience as a Marketing Specialist
- Strong communication and presentation skills
- Proven experience in planning and leading marketing initiatives
- Basic knowledge of the financial industry and financial products
- In-depth knowledge of marketing elements, including traditional and digital marketing, and market research methods.
- Highly self-motivated and proactive with a passion for innovation
- Excellent attention to detail, planning and organisation and self-management

**Like to Hear More?**

We are seeking an experienced Marketing Specialist to support the development and implementation of our marketing campaigns. You will help us achieve business goals, increase brand awareness, find and nurture leads by delivering targeted marketing campaigns and content.

Pay: $75,000.00 - $85,000.00 per year

Schedule:

- Monday to Friday

Work Authorisation:

- Australia (preferred)

Work Location: In person



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