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Group Marketing Manager Victoria

3 weeks ago

Burwood, Australia Penfold Motor Group Full time

**Exciting career opportunity in fast paced Marketing role**:

- ** Strong development opportunity**:

- ** Great company culture with amazing benefits on offer**

**The Company**:
**Penfold Motor Group** is part of Peter Warren Automotive Holdings, one of Australia's largest multi-franchise automotive dealer groups. We have expanded across Southwest Sydney, Sydney’s North Shore, Regional NSW, Northern NSW, and throughout Southeast Queensland and Victoria. With some of the finest vehicle brands in the world we cover all aspects of vehicle ownership. With over 2000 employees across QLD, NSW and VIC, we are focused on growing and developing a career path for all our people.

We are seeking to appoint a **Group Marketing Manager **to lead our Victorian Marketing function.

Based in Burwood and reporting to the COO, in this role, you will be responsible for overseeing the brand team in executing marketing initiatives and activities including:

- Retail-focused ATL & BTL campaigns designed to drive enquiry
- Provide key input into media planning and scheduling
- Dealership Activations and Partnership/Sponsorship Management

**About the role**:

- Develop and implement integrated marketing campaigns to deliver business results
- Budget preparation and schedule planning
- Lead the planning and execution of quarterly media plans for each franchised operation to deliver on market growth requirements
- Ensure team KPIs are met, and team members receive the appropriate training and support
- Use insights and analysis to anticipate emerging consumer trends and innovate to provide profitable growth opportunities for the business
- Provide a willingness to work with multiple stakeholders across multiple channels with varied requirements.

**About you**:

- Tertiary qualification paired with demonstrated experience in retail marketing and team leadership
- Expertise in the intricacies of multi-franchise retail brand management, e-commerce and the broader digital landscape
- Superior commercial acumen
- Service-orientated with exceptional leadership skills
- Demonstrated stakeholder experience and a proven track record in strategic collaboration to deliver commercial outcomes
- Automotive experience is favourable but not mandatory
- A current drivers licence and your own vehicle

**Benefits**:

- Commitment to development and mentoring from your team
- Discounted Bupa Private Health Insurance
- Employee Assistance Program (EAP)
- Exclusive discounts with our Samsung Partnership Program
- Discounted Gym memberships