Go to Market Manager- Customer Insights

1 day ago


Macquarie Park, Australia Wolters Kluwer Full time

Job Summary

This role supports the Senior Commercial Manager in driving go-to-market strategies that are deeply rooted in customer insight and behavioural evidence.

Responsibilities:
Customer Insight Gathering
- Support the collection and organisation of customer insights through research, feedback, and data analysis.
- Help identify what drives customer decisions and how our products and brand are perceived in the market.

Insight Sharing & Feedback Loops
- Assist in summarising and communicating key customer insights to internal teams.
- Help ensure that findings are shared clearly and regularly with product, marketing, and commercial teams to inform decisions and improve customer outcomes.

Go-to-Market Support
- Contribute to the development and execution of go-to-market plans by helping to align messaging, positioning, and customer experience with what matters most to our target audiences.

Sales & Marketing Enablement
- Help maintain and update tools such as value propositions, customer profiles, and product playbooks that support sales and marketing teams in engaging customers effectively.

Cross-Functional Collaboration
- Work with colleagues across product, marketing, sales, and operations to support projects that bring the customer voice into the business and ensure alignment with customer needs.

About You:

- Experience working with multiple stakeholders such as sales, marketing, technology, operations, and finance to support project goals and business objeStrong understanding of customer insight methodologies, including the ability to identify and prioritise choice drivers.
- Strong written and verbal communication skills, with the ability to summarise insights clearly.
- Good organisational skills and attention to detail, especially when managing multiple tasks.
- Ability to translate data into clear, actionable insights for cross-functional teams.
- Demonstrated ability to manage multiple tasks and priorities, with strong organizational skills to ensure effective project coordination and execution.
- Basic analytical skills to help support decision-making processes, including gathering and organizing relevant data and insights.

Personal Attributes
- Strong Communication Skills: The ability to clearly and effectively convey information, both verbally and in writing, to various stakeholders across the business.
- Relationship Building: Skilled at developing and maintaining positive relationships with colleagues ensuring smooth collaboration and mutual support.
- Organizational Skills: Excellent at managing multiple tasks and priorities simultaneously, ensuring deadlines are met without compromising on quality.
- Attention to Detail: Meticulous in maintaining accurate and up-to-date information on products, customer segments, and project progress.
- Adaptability: Able to adjust to changing priorities and demands in a fast-paced environment, demonstrating flexibility and resilience.
- Problem-Solving Ability: Capable of identifying issues and developing effective solutions to overcome challenges that arise during project execution.
- Proactive Attitude: Takes initiative to anticipate needs and issues, addressing them before they become problems.
- Customer-Centric Mindset: Focused on understanding and addressing the needs of customers, ensuring that products and value propositions are aligned with customer expectations.
- Team Player: Works well with others, contributing to a positive and collaborative team environment.
- Time Management: Efficiently manages time to balance the demands of supporting multiple areas of the business while maintaining high standards of work.

Key competencies
- Strategic Outcomes - support achievement of product and commercial goals
- Planning & Organising - plan effectively and drive accountability
- Engage People - inclusive collaboration and effective communication
- Results Driven - persists in seeking improvements through effective decisioning
- Ability to build and sustain effective relationships across all levels of the business

Our Values

Wolters Kluwer continuously strives for an inclusive company culture in which we attract, develop, and retain high-performing, productive, engaged, and diverse talent to deliver on our strategy. As a global company, having a diverse workforce from different backgrounds, nationalities, races, genders, gender identities, ages, sexual orientations, physical disabilities, religions, expertise, and talents is of the utmost importance.

We pride ourselves on our culture, which promotes inclusion, accessibility and flexible working arrangements.

Culture and Benefits

We care for our people and a part of that we offer:

- Flexible Working Arrangement - Work from Anywhere and Hybrid Working (promoting work life balance)
- Learning and Development opportunities
- Access to health and wellness programs
- Parental leave benefits that exceed legislative requirements
- The opportunity to work within a global organization with exper


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