Sales and Marketing Specialist

1 week ago

Bowen Hills, Australia DP Training Pty Ltd Full time

**What We Are Looking For**

DP Training is seeking a **Brisbane-based Sales and Marketing Specialist** to join our growing team. We’re looking for an energetic, self-motivated professional with a proactive attitude and a passion for driving business growth. If you thrive in sales and marketing, enjoy building strong relationships, and want to make an impact in the education and training sector, we’d love to hear from you

**About the Role**

**Full-Time Opportunity -**Based at our Brisbane Office in Bowen Hills

**Annual Salary -**$73,000 - $80,000 + superannuation

**Responsibilities**
- Develop and execute multi-channel strategies to boost student enrolment, targeting both domestic and international markets.
- Drive lead generation efforts to build a robust sales pipeline and maximise conversions by regular follow ups.
- Utilize SEO and PPC strategies to increase brand awareness and customer reach.
- Create and implement sales and marketing plans aimed at achieving revenue targets and KPIs.
- Create engaging marketing content for website, social media platforms and newsletters.
- Evaluate and report on the effectiveness of campaigns, providing actionable insights and making necessary adjustments to optimize results.
- Conduct market research to identify and capitalize on opportunities, enhancing product marketability, profitability, and competitive positioning.
- Plan and manage exhibitions, trade shows, and promotional events to boost brand visibility and customer engagement.
- Collaborate with internal and external stakeholders to establish strategic partnerships and drive business growth.
- Design and execute targeted marketing and advertising campaigns to effectively engage audiences.
- Measure and report on customer satisfaction and feedback to inform continuous improvement in marketing and sales approaches.
- Stay current in the industry by attending educational opportunities, conferences and workshops, reading publications and maintaining professional networks.

**Skills Required**:

- Minimum 2 years of experience in sales and marketing.
- Bachelor’s or Master's degree in Marketing / Business - Marketing (preferred).
- Excellent verbal and written communication skills, along with customer service and sales expertise.
- Strong market research, survey, and data analytics knowledge.
- Proficiency in both traditional and digital marketing.
- IT proficiency, including experience with CRM softwares, Wordpress and Social Media platforms
- Strong time management, problem-solving, and organizational skills for effective work planning and prioritization.
- Ability to develop and execute marketing campaigns to enhance brand awareness and generate leads.
- Track record in sales, business development, and marketing to meet KPIs set by the business.
- Strong business development skills to generate new opportunities and maintain client relationships.
- Self-motivated and results-driven mindset.

Pay: $73,000.00 - $80,000.00 per year

**Education**:

- Diploma (preferred)

**Experience**:

- Marketing: 2 years (preferred)

Work Authorisation:

- Australia (preferred)

Work Location: In person

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