Brand Manager

**At Metcash Food, we’re the power behind local business, proudly supplying over 1600 independently owned stores in every corner of Australia and New Zealand. With a range of trusted independent brands like IGA, Foodland and Campbells/C-Store, our stores sit at the heart of their communities, providing locals with the products and homegrown produce they love most.**

Our network of family-owned businesses is taking on the competition, and our Marketing, Creative and Communications Team help put them on the map. They use data-driven insights to understand what customers truly want, working with local retailers to deliver personalised solutions that make a difference.

As the **Brand Manager - **you will assist and support the Senior Marketing Manager in developing and implementing campaigns for seasonal and shop online.

Christmas and Easter are key campaigns for the business that integrate with the wider business and our agency partners, that are delivered across paid media campaigns, own channels and PR. It provides the opportunity to work with media, creative and production to produce great seasonal content.

Shop Online is an exciting part of the business where we partner with the team to onboard stores and support them with marketing campaigns and messages.

**What you’ll do**
- Inspire and lead our agency village to deliver best practice campaigns and outcomes on value initiatives and brand awareness.
- Lead campaigns across retail channels for Seasonal. This includes influencing shopper led line selection and approved media plans.
- Create and build mutually beneficial stakeholder cross functional relationships both at a national and state level to deliver best in class value plans for Seasonal and Shop Online campaigns.
- Develop and execute creative for Seasonal initiatives for retail channels ensuring strong value call outs and brand awareness for Shop Online - including all campaign assets across all touchpoints.
- Manage the customer journey across all campaigns to have a consistent message and key visuals across all touch points for ATL / Owned channels / Earned.
- Manage the communication with agencies, state teams, national promotions, merchandise teams, digital teams, Rewards and Shop Online teams.
- Communicate weekly updates for Seasonal to ensure internal teams and retailers are across the campaign and selected key lines to be featured.

**What you’ll bring**
- Demonstrated ability to work autonomously, with exceptional prioritisation and planning skills to deliver strong communication to their Manager and internal teams
- Strong time management to meet deadlines across a variety of projects.
- Expertise in building strong and collaborative relationships internally & externally.
- Commercial acumen with ability to understand budgets and forecast.
- Thrives in a high-performance culture with a ‘can do’ attitude.
- Demonstrated min 3+ years’ experience in marketing.
- Retail marketing experience is preferred.
- Strong experience engaging, networking and building relationships with diverse groups of internal & external stakeholders.
- Experience managing complexity & being part of a large organisation.
- Strong agency management experience and shopper promotions

**What we can offer**
- Hybrid working - flexibility is in our DNA.
- Free on-site parking and close to public transport
- An extra week of annual leave after your first year as part of our Fifth Week program, and the opportunity to purchase annual leave to help you recharge.
- Our MetHealth wellbeing program is designed to help you enjoy work/life balance and get the most out of life.
- Access to 12 paid weeks of gender-equal parental leave for primary carers, and three weeks for partners

We’re all about celebrating success, and we’re proud to be a WGEA Employer of Choice for Equity, an accredited Flex Ready workplace, and a Gold Standard Mental Health First Aid skilled workplace.

The industry is changing, and we need adaptable people who thrive under pressure to build meaningful relationships with our diverse family of independents. So, get stuck into a promising career in a fast-growing industry. Together, we can supply Australia/New Zealand with a better retail future, powered by local communities.

**Make your Mark