CRM Specialist

**CRM Specialist**

Are you looking to make a meaningful impact in a dynamic role? We’re seeking a skilled CRM Specialist to lead the way in engaging stakeholders and ensuring the successful adoption of our new Dynamics 365 CRM system. Reporting to the Head of BD, Bids & Communications, this role is essential to optimising our CRM system to enhance experiences for our stakeholders, improve client satisfaction, and support our business growth.

If you are someone with a growth mindset and eagerness to work in a global design environment with diverse clients and some of the world’s best sports, entertainment and aviation projects, we’d love to hear from you.

**About us at Populous**

At Populous, our teams **design the places where people love to be together**. We are a unique global company built on the philosophy and **power of **drawing large groups of people together** **to have incredible experiences - all achieved through not only having the world’s best designers, but an equally incredible support team around them.

**Why Populous stands out from the rest**

We don’t consider ourselves just another architecture and design company. At Populous, we know that our strength comes from our **diversity**. Our APAC team represent **over 35 different nationalities** from all walks of life. We actively **celebrate these cultures** and are committed to creating a connected team culture that embraces and supports this. We are a truly global company, with offices and projects located throughout the APAC region **- **which means **endless opportunities, development **and** **adventures**.

We **invest heavily in **sustainable design** practices and have **active **Corporate Social Responsibility (CSR) and Diversity, Equity, Inclusion & Belonging (DEIB)** strategies** in place that are making a difference to not only our team, but the wider communities in which we operate across the APAC region.

In addition to our strong focus on DEIB and CSR, Populous provides our people with:

- Industry leading salary packages which are annually reviewed in addition to promotion opportunities.
- Flexible working policy and Hybrid working to foster positive work life balance.
- Incredible continuing professional development opportunities (CPD) including in-house leadership development pathways and technical knowledge sharing workshops.
- A wide range of extended paid leave entitlements which support our DEIB practices.
- Industry leading support services for various stages of life.
- The opportunity to craft game-changing venues including international sports and entertainment venues.
- The opportunity to join a truly global company in sharing connections and opportunities across the world-such as travel opportunities.
- An educational/entertainment/wellness allowance so that you and your family/friends can enjoy visiting one of the venues that Populous has helped bring to life.
- Comprehensive Employee assistance program
- Ample career development opportunities including in-house leadership development programs, mentorship programs, CPD and technical knowledge sharing workshops.
- A variety of fun activities and events organised by our POP social team (which you can get involved in).

Whatever you need to help you succeed in your role, we’ll work with you to make it happen

**What are we looking for?**

An energetic and passionate individual who can manage both our effective use, and continuous improvement of our CRM, for our APAC operations. This role is located in our thriving Brisbane Office and is part of a wider team working towards our Bids, BD and Communications efforts.

Specifically, our future CRM Specialist, will be responsible for:

- Implementing CRM best practices to streamline and enhance operations while improving the user experience for all stakeholders.
- Supporting the initial rollout of Dynamics 365 to new user groups, including the development of clear and engaging training materials that are accessible on-demand.
- Ensuring data accuracy, integrity, and system performance through regular CRM database maintenance and cleansing.
- Providing ongoing support to all users, offering troubleshooting assistance and delivering interactive training sessions on CRM features and best practices.
- Developing and managing segmented customer lists based on behaviours, preferences, and demographics.
- Identifying opportunities for continuous process improvements within the CRM system, recommending solutions, such as API integrations and third-party tools, and data sets.
- Collaborating closely with Market Leaders on client initiatives and relationship-tracking efforts.
- Generating insights through reports using Microsoft Dynamics 365 and Power BI to support strategic decision-making.
- Contribute to data centralisation/systems projects, including maintaining best practice libraries in SharePoint/Open Asset.

We’re looking for individuals who bring a unique mix of skills and experience, in addition to a proa