Marketing Manager

Job Title**:Marketing Manager - Oceania - Trafalgar**
Location: Bondi Junction - Hybrid

Bring unforgettable travel experiences to life across Australia and New Zealand.

Are you a passionate marketer who thrives on turning strategy into standout campaigns? Trafalgar is looking for a Marketing Manager, Oceania to lead the charge on regional marketing initiatives and make a real impact in the travel industry.

**The Role**

You’ll lead the execution of global marketing strategies for the Oceania region, ensuring campaigns land with local insight and cultural relevance.

You’ll manage and adapt end-to-end campaigns across digital, print, trade and social channels, working with internal global teams and local partners to drive visibility, engagement and ultimately, bookings.

**Key Responsibilities**
- Localise and execute global campaigns for Australia and New Zealand (Oceania)
- Deliver effective and locally relevant campaigns that support customer acquisition, brand awareness, and conversion in Oceania
- Lead multi-channel campaign rollouts across paid, owned, and earned media
- Collaborate with media, trade, and promotional partners to enhance reach and impact
- Monitor and report on regional campaign performance, audience engagement and ROI
- Support regional activations, events, and incentives
- Be recognised as the go-to expert for marketing implementation in Oceania market
- Oversee regional marketing budgets and ensure timely delivery of assets
- Mentor and guide Regional Marketing Executive

**How Success is Measured**
- Regional Campaign Revenue: Growth in bookings and ancillary revenue per passenger
- Regional Frequency: Reach, frequency and engagement across target markets
- ROI: Campaign performance vs spend
- Execution: Timely, seamless rollout of campaign activity
- Budget Management: Effective allocation, management and adherence to regional marketing budgets

**We’re Looking for Someone Who Is**
- Bold: You approach tasks and decisions with confidence and a proactive mindset, you are willing to speak up and challenge the status quo.
- Adaptable: You demonstrate the ability to adjust effectively to changing environments, priorities, and challenges. Embraces new ideas and approaches with flexibility and openness.
- Collaborative: You build strong relationships and work cross-functionally with a consultative, co-creative approach to influence and align others in a fast-paced environment

**What You’ll Bring**
- 5+ years’ experience in marketing or campaign management, ideally within travel, tourism, or consumer brands
- Strong understanding of the Australian and New Zealand travel consumer landscape
- Proven success in running integrated campaigns across multiple channels
- Experience working within global or matrixed organisations
- Excellent project management, communication and stakeholder engagement skills
- A mindset of coaching and teaching other team members that need support with a solutions-focused approach
- A passion for travel and storytelling that connects with customers

**Why Join Us?**
- Career Growth: Opportunity to lead strategic, high-visibility projects and work closely with senior leaders across global functions.
- Wellbeing Support: Access to extensive employee assistance and wellbeing programs for you and your family.
- Travel Discounts: Generous domestic and international travel discounts for you, your family, and friends.
- Learning & Development: Career development and personal growth opportunities.
- Love for Travel Benefit: Annual travel credit of $1850 after your first year to use on any core travel brands.
- Team Engagement: Two team engagement days per year.
- Volunteer Leave: Two days paid leave per year for volunteer opportunities.
- Parental Leave: 12 weeks paid parental leave for eligible employees.