Market Insights Manager

**Market Insights Manager**
Location**:Bondi Junction** - Hybrid

Help shape the future of travel with insight that matters.

Contiki is built for the curious. As the world’s leading youth travel brand for 18-35s, we’re all about creating unforgettable experiences and understanding what makes our audience tick is at the heart of everything we do.

That’s where you come in.

We’re looking for a **Market Insights Manager**who can turn raw data, cultural trends, and traveller behaviours into compelling insights that guide strategy, fuel creativity, and keep Contiki ahead of the curve.

This is more than just a research role, it’s about storytelling, influence, and vision. You'll work closely with the Head of Brand and our **global Contiki team** to represent the voice of the traveller and help shape our brand, marketing, and product strategies.

**What you’ll be doing**:

- Know the Traveller
- Track how Gen Z travels, dreams, spends, and decides from TikTok trends to booking behaviours
- Monitor shifts in global youth culture, competitor activity, and broader industry trends
- Act as the voice of the traveller in key strategic conversations helping to fuel the engine of product design
- Lead Research & Analysis
- Own and deliver end-to-end qualitative and quantitative research, including surveys, focus groups, journey mapping, and brand trackers
- Analyse and distil data into clear, meaningful insights
- Spot trends early and translate them into opportunities for brand, product, and marketing
- Present insights through reports, decks, and workshops that inspire action
- Activate Insights Across the Business
- Develop customer personas and journey maps
- Bring research to life through compelling storytelling and visualisation
- Inform creative briefs, CX strategy, and marketing campaigns with clear, actionable direction
- Champion Cross-Functional Collaboration
- Be the go-to insights partner across brand, product, content, and digital
- Represent the voice of the traveller in planning and strategic conversations
- Influence business decisions with evidence and empathy
- Trend Spotting & Innovation
- Maintain an evolving library of research, trends, and cultural commentary
- Explore new research tools, platforms, and methodologies
- Share forward-thinking insights that challenge assumptions and expand perspectives

**What success looks like**:

- A fully functioning insights ecosystem built from the ground up, including tools, dashboards, and reporting
- A business that moves faster and smarter thanks to proactive insights
- Campaigns and products that clearly align with what Gen Z wants not just what we think they want
- Clear stakeholder confidence in insights and a strong cross-functional partnership
- Contiki leading youth travel with curiosity, creativity, and cultural relevance

**What you bring**:

- 5+ years of experience in market research, insights, or strategy (ideally in youth-focused, lifestyle or travel industries)
- Strong background in both quantitative and qualitative methods
- Experience launching or managing platforms like Qualtrics, Alchemer, or similar
- Confidence in turning data into actionable, emotionally resonant insights
- An eye for emerging trends and the ability to translate them into commercial or creative ideas
- Passion for youth culture, digital innovation, and global travel
- A collaborative, curious mindset ready to work closely with senior stakeholders across the business

**Why Join Us?**
- Career Growth: Opportunity to lead strategic, high-visibility projects and work closely with senior leaders across global functions.
- Wellbeing Support: Access to extensive employee assistance and wellbeing programs for you and your family.
- Travel Discounts: Generous domestic and international travel discounts for you, your family, and friends.
- Learning & Development: Career development and personal growth opportunities.
- Love for Travel Benefit: Annual travel credit of $1850 after your first year to use on any core travel brands.
- Team Engagement: Two team engagement days per year.
- Volunteer Leave: Two days paid leave per year for volunteer opportunities.
- Parental Leave: 12 weeks paid parental leave for eligible employees.