Event and Communications Lead
2 days ago
**Company Description**:
At Xplor, we believe that helping people make the most of each day is the most rewarding way to spend ours.
We give small and medium-sized businesses cloud-based, intuitive technology solutions that enable them to manage all the hassles of running and growing a business, so business owners can get back to doing what they love. With Xplor Pay, we help businesses get paid quickly and securely - without hidden fees. We built the tech ourselves, and our platform delivers secure, transparent, fast, and accurate payments.
We are unified by our purpose of helping people to succeed. So, when you become part of our team, you also become part of the personal connection that strengthens the relationship people have with Xplor products.
Join our **Education**vertical as an **Event and Communications Lead in Melbourne** to make a real impact every day. We say that because we know that every conversation we have, every code line we write and every interface we design is another opportunity for us to enrich our customers’ experiences.
The **Event and Communications Lead** will play a critical role in amplifying Xplor Education’s brand presence, driving retention, managing strategic communications, and delivering high-impact events that engage customers, prospects, and sector partners. This position requires a highly organised, strategic thinker with exceptional interpersonal, project management and communication skills who thrives in a fast-paced environment.
Reporting to the Director of Customer & Marketing, you’ll be part of a global team of high-performance marketers working together to build the Xplor brand strategy in the Education vertical. You'll play a key role in the Commercial team at Xplor Education, supported by the global Marketing function within the wider Xplor Technologies organisation.
Some of the other responsibilities include:
- Plan, execute, and evaluate in-person and virtual events, including trade shows, webinars, customer summits, and industry conferences.
- Develop event strategies and objectives that align with overall marketing and business goals.
- Manage all aspects of event logistics, including venue selection, vendor management, budget tracking, and post-event analysis.
- Play an integral role in deepening engagement with existing customers in the Education vertical through events and digital communications channels.
- Collaborate with sales and marketing teams to ensure lead generation and brand awareness targets are met through event participation.
- Support the Marketing Team by owning and driving Product release and Product Marketing Communications
- Set, plan and implement social media and communication campaigns and strategies to grow our customer reach. Act as main social media manager for Xplor Education accounts.
- Create compelling event materials, including invitations, landing pages, and promotional content.
- Collaborate with the Copywriting and Design team to develop blog posts, case studies, and whitepapers to support communications and event initiatives.
- Ensure all materials adhere to brand guidelines and resonate with target audiences.
- Partner with product, sales, and customer success teams to ensure messaging is aligned with customer needs and business priorities.
- Work closely with leadership to prepare presentations, speeches, and other communication materials.
For this position, we offer a hybrid and flexible working model, where you will spend 2-3 days per week in the office and the rest working from home.
**Qualifications**:
We are looking for curious and empathetic people. We also love to hear from people who are motivated by meaningful work, resonate with our four core values, have a positive outlook, are comfortable with ambiguity and thrive working in an ever-evolving and complex environment. We are inspired by meeting big picture thinkers and doers, people who can be both tactical and strategic, aim high and put people first in everything they do.
Required qualifications for this role:
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- 3-5 years of experience in event management, communications, or a similar role, ideally in a B2B SaaS or technology environment.
- Proven success in planning and executing events that drive business results.
- Exceptional written and verbal communication skills.
- Proficiency with event management tools (e.g., Cvent, Eventbrite) and marketing platforms (e.g., HubSpot, Marketo).
- Strong project management skills, with the ability to manage multiple priorities and deadlines.
- Creative problem-solving abilities and attention to detail.
- Experience in measuring and reporting on ROI for events and communications campaigns.
- Familiarity with B2B SaaS industry trends and audiences.
At Xplor, we believe that the best innovation and ideas happen at the intersections of our differences - people of diverse cultures, generations, disciplines, and lived experien
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