Digital Performance Manager

Greenstone is a leader in the sales and distribution of insurance products under a portfolio of credible owned and white-labelled brands. Brands include Real Insurance, RSPCA Pet Insurance, Guardian, Australian Seniors Insurance Agency and Choosi. We aim to make a positive difference in people's lives by providing quality solutions that help people protect the things closest to them.
Full time Opportunity
The Digital Performance Manager oversees Greenstone’s digital performance activities across key brand and products under their team’s portfolio.
- Be a vital conduit between Brand, Creative and Analytics teams to deliver continuous performance across all digital channels from SEM and Social, Performance Display and Affiliate partnerships
- Combine their knowledge of digital platforms with business principles to direct creative that resonates with customers and meets brand guidelines
- Ensure our digital investments deliver against key metrics including CPL/CPA targets, lead volumes, and achieving revenue and profit goals
- Devise a framework to achieve success and lead their team and other key stakeholders to deliver on this strategy
- Continually test and learn new channels to diversify our channel mix, stay relevant, maximize our reach, whilst ensuring we are maximizing performance and driving incremental leads/profits

What are we looking for?
- 5+ years’ experience in digital marketing and 2+ years in a comparable leadership role
- Tertiary level qualifications (e.g. bachelor’s degree or higher) in a relevant marketing or business discipline
- Proficient with Performance Marketing best practices and preferably Google Ads, Facebook & Microsoft Ads certified
- Extensive digital marketing experience combined with a broad range of channel experience in digital marketing in service-based companies, preferably in financial services
- Proven negotiation and relationship development experience and the ability to manage stakeholders
- Proven ability to manage budgets and ensure value in marketing expenditure
- Experience in developing project roadmaps, reporting and creative testing plans
- Strong analytical skills and ability to relate results to business objectives
- Demonstrable passion for social media and/or programmatic display, and its development in the market
- Self-motivated and thrives in a fast-paced environment
- Creative strategic thinker with an entrepreneurial approach
- Proficient in using Microsoft Office tools, particularly Excel
- Has previously managed a testing roadmap or project manages the development of LPs and Creative assets

Desirable
- Digital Marketing qualifications, Analytics or other digital performance platforms
- Experience in the management of a multi-brand and multi-product digital marketing strategy
- JIRA or similar project/task management software

Our Promise to Our People
We are passionate about our core values of Customer First, We Care, One Team, and Results Driven, which define how we approach our work. We recognise that our colleagues are the key to our success. That's why you can expect to be rewarded for the hard work you put in through job satisfaction, career development and the fantastic range of benefits we offer:

- Fantastic employee benefits including flexi days, flexible working, annual $1200 travel/parking allowance & more
- State of the art building facilities including a dedicated & subsidised on-site company café (weekly free lunch) & on-site gym
- Health & well-being initiatives and programs
- Opportunity to take part in in-house leadership & emotional intelligence workshops
- Quarterly award functions and a grand annual conference to recognise our people
- Retail discounts e.g. movie tickets, live shows + more
- Morsl market (a fully automated self-serve, food and drink marketplace with a wide variety of meals, snacks and drinks)

Location
Great central location in Norwest Business Park, Norwest, only a short walk from Norwest Metro station and also direct bus access from Parramatta and Blacktown.