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Partnerships Marketing Lead
2 weeks ago
Your role
What you'll be doing
What We Need
CORPAY is currently looking to hire a Partnerships Marketing Lead within our Product Marketing division. Based in our Melbourne office, you will lead the marketing initiatives with our strategic partners and oversee the lifecycle of all marketing campaigns from inception to execution. This role is instrumental in driving customer acquisition, product penetration, revenue growth and customer satisfaction. You will report directly to the Commercial Partnerships Manager and regularly collaborate with the sales & acquisition marketing teams, product team, and external loyalty partners and customers. This unique role is packed with opportunities to make your mark It will start as a 6-month contract with the strong possibility of becoming a permanent role.
Role Responsibilities
Other responsibilities of the role may include:
- Collaborate with the product team to develop an end-to-end integrated product marketing function
- Develop product marketing strategies that align with the product roadmap, strategic direction and key milestones
- Be responsible for the coordination and tactical execution of GTM launches of products, working closely with the product team and all key stakeholders
- Project manage and maintain the Product GTM calendar to ensure the successful execution of new campaigns
- Collaborate with the commercial and marketing teams to develop product related collateral that enables all impacted teams to drive and achieve customer engagement, retention, cross-selling and up-selling outcomes
- Collaborate with the sales team to develop all product-based enablement assets to ensure all impacted stakeholders and teams understand our value propositions, the customer segments each product is fit for, and how best to communicate features, benefits and value
Qualifications & Skills
This role offers an exciting blend of strategic and hands-on responsibilities and is ideal for someone passionate about marketing and eager to make a tangible impact on business growth. You must be an expert communicator across all levels of the business and a detailed project manager that can juggle multiple projects. You have excellent analytical skills and the ability to gather and interpret data. You are an advocate for strong cross-functional collaboration and can quickly build relationships with all stakeholders.
To be considered for this role, you must also have the following skills and experience:
- Bachelor's Degree or Post Grad in Marketing, Business, Commerce or Product
- Product Marketing Certification from a recognized professional body will be highly regarded
- 5+ years’ experience in product management, digital or product marketing preferably in the B2B space and a few runs on the board
- Demonstrable experience in the development of web pages, pitch decks, playbooks, datasheets, videos, and other sales/customer/partner collateral
- Proven background in a high-transaction industry (e.g. credit card, telecom, utilities, payments) or fin tech
About Corpay
Corpay is a global technology organisation that is leading the future of commercial payments with a culture of innovation that drives us to constantly create new and better ways to pay. Our specialized payment solutions help businesses control, simplify, and secure payment for fuel, general payables, toll and lodging expenses. Millions of people in over 80 countries around the world use our solutions for their payments.
Corpay is dedicated to encouraging a supportive and inclusive culture among our employees. It is within our best interest to promote diversity and eliminate discrimination in the workplace. We seek to ensure that all employees and job applicants are given equal opportunities.
