marketing & partnerships

15 hours ago

Melbourne, Victoria, Australia KOTRA Melbourne Full time $90,000 - $120,000 per year

Marketing & Partnerships

Location: Melbourne, Australia

Department: Marketing

Employment Type: Full-Time/Part-Time

Reports To: CEO / Project Director

About the role

HyFy Pod Hotels is Australia's first tech-enabled smart pod hotel brand created for the new generation of travellers. HyFy offers a new standard of hospitality where technology meets community, redefining how people connect, rest, and experience urban stays.

We're seeking a creative and strategic Marketing & Partnerships Manager to lead HyFy's pre-opening and launch phases — driving brand awareness, digital presence, and meaningful collaborations that position our flagship Melbourne CBD property as Australia's most connected smart hotel ahead of its soft launch in early 2026.

This role requires strong brand-building instincts, digital marketing expertise, and a partnership-driven mindset. You'll work hands-on across social media, content, events, and collaborations — turning bold ideas into high-impact campaigns that bring the HyFy brand to life and connect with today's modern travellers.

Key Responsibilities

  1. Content & Social Media

● Manage HyFy's social media channels (Instagram, TikTok, LinkedIn) and maintain a consistent brand voice.

● Coordinate photo/video shoots aligned with the brand's content pillars (Smart Pod Life, Melbourne to the Max, Stay Connected).

● Curate and publish UGC (user-generated content) and influencer collaborations.

● Schedule and track organic and paid posts using Meta Business Suite.

  1. Digital & Performance Support

● Work with digital agencies/freelancers to execute SEO, paid ads, and website updates.

● Monitor analytics dashboards (Google Analytics, Looker Studio) and produce monthly reports.

● Support email marketing (Mailchimp/HubSpot) and database growth campaigns

  1. Brand Partnerships & PR

● Coordinate partnerships (e.g. OnlyCoffee Project, AirAsia, local cultural events).

● Liaise with PR consultants for press releases, influencer visits, and launch activations.

● Maintain the media kit and partnership decks.

  1. Campaign Coordination

● Execute the Bookings Launch, Soft Launch (Beta Testers), and Hard Launch campaigns following the LB strategy roadmap.

● Oversee competitions, UGC drives, and on-site activation logistics.

● Keep timelines, budgets, and contractors aligned.

Qualifications & Skills

Essential

● 2–4 years' experience in marketing, hospitality, lifestyle, or travel brands.

● Strong understanding of social media trends, analytics, and audience engagement.

● Excellent copywriting, creative coordination, and visual storytelling skills.

● Proficiency in Canva, Meta Ads Manager, Google Analytics, and Mailchimp.

● Passionate about travel, design, and community-driven hospitality brands.

Desirable (Not Essential)

Experience with pre-opening hotel or brand launch campaigns.

● Knowledge of influencer partnerships, affiliate marketing, or PR outreach.●

Familiarity with HubSpot CRM or digital project management tools (e.g. Trello, ).

What We Offer

● A rare opportunity to shape one of Australia's most innovative hospitality brands from the ground up.

● Direct collaboration with the CEO, creative partners, and agency teams.

● A fast-paced, creative, and entrepreneurial culture where ideas become reality. ● Initial contract aligned with the pre-opening and launch phase, with a clear pathway into a senior brand or partnerships leadership role post-opening.

  • New Business Manager

    17 hours ago

    Melbourne, Victoria, Australia AMP Full time $90,000 - $120,000 per year

    DescriptionIf you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking. For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something...

  • Business Development Manager VIC

    1 week ago

    Melbourne, Victoria, Australia AMP Full time $120,000 - $180,000 per year

    If you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking.For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something even more...

  • Lead Business Analyst

    14 hours ago

    Melbourne, Victoria, Australia AMP Full time $120,000 - $180,000 per year

    DescriptionIf you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking. For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something...

  • Platform Developer

    15 hours ago

    Melbourne, Victoria, Australia AMP Full time $100,000 - $180,000 per year

    DescriptionIf you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking. For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something...

  • Total Rewards Manager

    1 week ago

    Melbourne, Victoria, Australia Culture Amp Full time $120,000 - $180,000 per year

    Join us on our mission to make a better world of work. Culture Amp is the world's leading employee experience platform, revolutionizing how 25 million employees across more than 6,500 companies create a better world of work. Culture Amp empowers companies of all sizes and industries to transform employee engagement, drive performance management, and develop...

  • NSC Transactions Manager

    3 days ago

    Melbourne, Victoria, Australia AMP Full time $120,000 - $150,000 per year

    If you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking.For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something even more...

  • Business Development Manager VIC

    1 week ago

    Melbourne, Victoria, Australia AMP Career Site Full time $100,000 - $150,000 per year

    If you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking. For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something even more...

  • NSC Transactions Manager

    4 days ago

    Melbourne, Victoria, Australia AMP Career Site Full time $120,000 - $150,000 per year

    If you live in Australia or New Zealand, you've likely heard of AMP. But at a time when society is changing, we are too. We're now a nimbler business with new leadership and thinking. For us, these are exciting times. There's a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something even more...

  • Student Support Coordinator

    16 hours ago

    Melbourne, Victoria, Australia Academic Partnerships Full time $60,000 - $80,000 per year

    Location: Hybrid & Remote - Melbourne, Australia  Location: Remote- Brisbane, Australia   Driven, empowering, transformative. Academic Partnerships creates collaborative, student centered partnerships with the universities we partner with. At AP, we drive change through innovation in online education using the strengths, experience, and culture of our...

  • Partnerships Manager

    3 days ago

    Melbourne, Victoria, Australia IG Group Full time $80,000 - $120,000 per year

    Job TitlePartnerships Manager - Emerging MarketsJob DescriptionSo, who are we?Hello, we're IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto.We are ambitious. Over 340,000 people already use our platforms. We're...