E-commerce Manager
4 days ago
**VRG GRL** is a glimpse into the minds of its creators. We feel through creativity and speak through colour. Behind our pieces you will find thoughtful silhouettes designed to fit with ease, hand-painted prints and fabrics you'll want to live in. We are passionate about inspiring women to find their style and feel confident. Our clothing is our second skin and we see the importance of being a brand that allows people to express who they are, through what they wear.
All VRG GRL’s products are 100% exclusive to VRG GRL. Our design team has carefully considered and meticulously designed each and every one of our products, making all VRG GRL pieces one of a kind.
We are looking for a full time **E-Commerce Manager** to join our growing marketing team based at our HQ in Newstead, Brisbane.
**ABOUT THE ROLE**
As the E-commerce Manager, you will play a pivotal role in leading and elevating our online retail presence. In this role, you will be responsible for shaping a premium shopping experience that reflects the essence of our brand, while driving strategic growth across all e-commerce touchpoints. This is a key leadership role within the marketing function, requiring both analytical acumen and a refined sensibility for storytelling and customer experience.
**KEY RESPONSIBILITIES**
- Develop and execute comprehensive e-commerce marketing strategies aligning with overall business objectives including customer acquisition, revenue and retention
- Stay abreast of industry trends, competitor activities, and emerging technologies to identify new opportunities.
- Define seasonal and annual business plans aligned with overarching brand and commercial goals
- Identify opportunities for innovation, platform enhancement, and digital differentiation
- Oversee and lead an ecommerce team that executes the day-to-day operation and maintenance of the e-commerce platform.
- Oversee day-to-day management of the website, ensuring flawless functionality, elevated UX/UI, and an immersive brand journey across all devices
- Collaborate with creative and merchandising teams to ensure all site content, product presentation, and imagery meet brand standards
- Own site merchandising, navigation, and product storytelling to support new collections, campaigns, and key moments
- Alongside the Brand Manager, ensure accurate product information and display
- Implement merchandising strategies to highlight key products and promotions
- Utilise analytics tools to track website performance, customer behaviour, and sales metrics.
- Compile data from the marketing team and put together a monthly Ecommerce report to gather insights and inform decision-making and strategy adjustments.
- Support the execution of omnichannel initiatives, product launches, and integrated campaigns to ensure a seamless brand experience
- Monitor customer feedback and reviews to identify areas for improvement.
- Implement strategies to enhance the overall online shopping experience and customer satisfaction.
- Partner with customer service and logistics teams to ensure elevated service standards, shipping quality, and issue resolution.
**ABOUT YOU**:
- 3+ years of experience in e-commerce management, ideally within the fashion industry
- Bachelor's degree in Marketing, Business, or related field.
- Deep understanding of brand positioning and digital consumer behaviour
- Proficient in e-commerce platforms (e.g., Shopify Plus, Salesforce Commerce Cloud, Adobe Commerce)
- Strong analytical skills with command of Google Analytics, GA4, Looker Studio, and e-commerce metrics
- Experienced in managing digital projects, campaigns, and cross-functional teams
- Exceptional attention to detail and aesthetic sensibility
- Excellent project management and organisational skills.
**ABOUT US**
- A growing global fashion retailer started in Brisbane, Australia.
- A female founded business, with over 80% female leadership.
- We have donated a percentageof our profits to charity annually, since inception.
- A 4-day work week in our Newstead Head Office.
- Ethical manufacturing and considered fabric choices are at the heart of our production.
- A passionate and experienced team with a focus on innovation, creativity and quality.
- We value individual development and success, and provide our team with opportunities to grow with us.
- VRG GRL is proud to be an Equal Opportunity Employer. We are committed to creating an inclusive environment that embraces diversity and empowers everyone to contribute their unique perspectives and experiences. We believe that a diverse team fuels innovation, creativity, and growth, and we welcome applicants. Together, we can drive a culture where everyone has the opportunity to thrive and make a meaningful impact._
Pay: $80,000.00 - $100,000.00 per year
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