Marketing Manager

Marketing Manager

The role of Marketing Manager is to develop and execute comprehensive marketing plans and campaigns to grow the revenue pipeline and reach across the global Composite Fiber business, as well as to develop the marketing strategy for the brand and launch of new products. You will develop an in-depth understanding of the business product lines, client base and industries in which we operate to allow autonomous management and execution of the sales and marketing strategy.

**Responsibilities**
- Develop and execute comprehensive marketing plans and campaigns to meet business objectives.
- Develop the marketing strategy for the brand and the global new product launch.
- Work collaboratively with the sales, operations and product teams to understand customer needs and identify target audiences.
- Structure and support Marketing Events (webinars series, conference materials, technical presentations)
- Manage performance marketing, PR campaigns and social media accounts.
- Develop content for marketing materials, including brochures, presentations, and digital assets.
- Manage marketing budgets to ensure campaigns are delivered on time & within budget.
- Manage Marketing Dashboard, Evaluate campaign effectiveness (metrics) and ROI.
- Maintain a strong brand identity across all marketing channels.
- Monitor competitor activities, analyse market trends and business insights.
- Oversee external agency relationships (Brand, Creative, Media, PR)
- Build and promote strong, long-lasting customer relationships.
- Work collaboratively with the sales team to support them in their role and tailor marketing activities around target projects, clients and current industry trends.
- Work on various projects under the direction of the Reginal Manger including understanding competitive landscape, pricing, conversion rates, ROI, events etc.

**Skills and Experience / Qualifications**
- Experience in managing Digital Campaigns (Inbound/Outbound marketing)
- Proven ability to develop and execute marketing plans that drive business results.
- Strong written and verbal communication skills
- Experience with HubSpot Marketing Hub is a plus.
- Experience working with external agencies and vendors.
- Ability to work collaboratively with cross-functional global teams.
- Excellent project management skills to manage multiple projects simultaneously.
- Strong analytic skills with the ability to use data to inform decisions.
- Knowledge of the Local, State and Federal Government construction sector, along with the general civil construction market, and an understanding of the contract and tendering processes is desirable but not essential.

**Culture**

Wagners is a dynamic and diverse business with a footprint spanning across the globe. We pride ourselves on our culture of inclusiveness, community support and strong family values. We provide a workplace where employees are encouraged to work together safely to solve problems others find too challenging. At Wagners we have a strong focus on the wellbeing of our staff with our recently updated Health and Wellbeing program that includes participation in sporting events and health seminars. We provide opportunities to grow personally and professionally with the ability to work across different areas of the business and receive training and development throughout your career. We strongly believe in hiring the best and promoting from within.

**Benefits**

A Competitive Remuneration package of Salary, Car, Superannuation, and an incentive program after a qualifying period will await the successful applicant, as well as
- Medium and Long Term Career development opportunities
- Discounts on various products and services
- Peer support program and EAP
- Strong safety culture
- Your contribution to results, insight and feedback will be valued

***About Us**

**How to apply