Social Media Specialist

2 weeks ago


South Yarra, Australia Foundr Magazine Full time

We're on the hunt for an uber-talented, ambitious, and creative Social Media Specialist who's ready to bring their A-game to our team. If you're obsessed with all things social media, have a knack for optimizing scroll-stopping content, and love staying on top of the latest trends, then you're exactly who we're looking for

As our Social Media Specialist, you'll play a pivotal role in shaping our brand's online presence, engaging with our 5M+ audience, and driving growth across platforms like Instagram, TikTok, Facebook, LinkedIn, and Twitter.

If you're passionate about education, entrepreneurship, and making a real impact through social media, we can't wait to meet you Let's create amazing things together.

**About Us**

At Foundr, we ignite the entrepreneurial spirit by empowering self-made entrepreneurs to learn, grow, and succeed. As an independent digital business, we fuse the power of traditional media with the authenticity of a start-up. Our platform offers magazines, podcasts, blogs, and online courses, featuring insights from successful entrepreneurs like Richard Branson, Arianna Huffington, Mark Cuban, and Jack Dorsey.

Reaching millions of people worldwide, we inspire and equip aspiring entrepreneurs to challenge the status quo and build thriving businesses. With a passionate team and a commitment to transforming the entrepreneurial landscape, we take pride in being a go-to resource for the next generation of self-made success stories.

**Our Core Values**

At Foundr, we are passionate about empowering self-made entrepreneurs to learn, grow, and succeed. Our core values reflect our commitment to creating a culture of curiosity, unity, and transformation.
- We believe in being:_

CURIOUS: We seek to understand.

UNITED: We regularly stay connected & build meaningful relationships.

TRANSFORMATIONAL: We consistently create & deliver cool transformational stuff that we are proud of.

These values are at the heart of everything we do at Foundr, and we're looking for team members who share our passion for being curious, united, and transformational.

**About You**

As a dynamic and creative individual, you are passionate about social media and its potential to create meaningful connections with audiences. You have a unique blend of analytical and creative skills that allow you to develop and execute innovative social media strategies that resonate with audiences across various platforms.

You stand out for your adaptability, strong work ethic, and ability to collaborate well with others. You thrive in a team environment and have the confidence to lead and guide other team members when necessary. You are always eager to learn and continuously seek personal and professional growth opportunities.

**About the Role**

As our Social Media Specialist, you will execute creative growth strategies for Instagram, TikTok, Facebook, LinkedIn, and Twitter. You will collaborate with a dedicated Social Media Assistant to optimize revenue generation across all platforms, stay informed on the latest social media marketing trends, and analyze and understand our audience to inform strategy. You will also monitor new trends and changes in the social landscape and achieve sales targets for ongoing organic campaigns.

**Key Responsibilities**
- Develop creative growth strategies for platforms such as Instagram, TikTok, Facebook, LinkedIn, and Twitter
- Deliver an exceptional global experience for our 5M+ audience members
- Optimize revenue generation across all platforms
- Stay informed on the latest social media marketing trends
- Embrace opportunities in new channels, tools, and promotions as they emerge
- Analyze and understand our audience to inform strategy
- Manage a full-time Social Media Assistant
- Monitor new trends and changes in the social landscape
- Achieve sales targets for ongoing organic campaigns

**Role Competencies**
- Strong attention to detail
- Skilled written communicator with experience in short and long-form copy
- Passion for education and entrepreneurship
- Familiarity with basic design language and practices
- Solid research and planning skills
- Proactive in understanding and reacting to platform and industry trends
- Good commercial acumen with an understanding of brand and product relationships
- Ability to create analytical reports and find narratives through data

**Requirements**:

- 4+ years of experience in Social Media, Brand Marketing, or Content (2+ years on Instagram, 1-2 years on TikTok)
- Proven track record of building brands and delivering on business objectives through social media
- Passion for all things social and staying current with social media trends and best practices
- Experience working with and optimizing sophisticated content
- In-depth knowledge of social media platforms and their respective participants (Facebook, Twitter, Instagram, TikTok, YouTube, Pinterest) and their deployment in different scenarios
- Excellent writing and language skills
- Ability to effe



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