Marketing Automation Manager

At Dexus, every day we come to work ready to push past our personal comfort zones, secure in the knowledge that we will always be supported to try new things, to learn, to improve - to realise our full potential.

As a Marketing Automation Manager at Dexus you will be responsible for leveraging Dexus’ CRM to develop and implement data-driven marketing strategies to optimise engagement and drive sales outcomes.

How you will make an impact

This is a newly created role that will collaborate across Marketing, IT & the wider business to enhance our customer journeys. Reporting to the Head of Digital Marketing, you will design, execute, and report on data-driven marketing campaigns across various channels, whilst optimising and maintaining marketing contact data, all in alignment with the broader Dexus Marketing strategy,

Some responsibilities include:

- Develop and optimise marketing-related and compliant CRM workflows and automation processes to ensure alignment between marketing efforts and sales strategies.
- Track and analyse key performance metrics for digital campaigns, webinars, and events, providing reports and actionable insights for improvement.
- Continuously optimise campaigns and user journeys based on data-driven insights to enhance engagement with prospects and customers.

About You

This is a collaborative and multi-faceted role. In addition to your technical skills and marketing competency, you will have demonstrated capability in building strong relationships with various stakeholders, excellent verbal and written communication skills and a proven track record in adapting to and implementing emerging trends and technologies.
- Demonstrate a strong understanding and experience within digital marketing, CRM and technology, including setting up and managing marketing-related CRM workflows.
- Microsoft Dynamics 365 Customer Insights experience preferred, experience in other CRM and marketing automations systems considered (e.g Salesforce, Marketo, Hubspot)
- Strong analytical skills with the ability to interpret data and provide actionable recommendations.

We’re one of Australia’s leading real assets groups, actively managing a real estate and infrastructure portfolio valued at over $60 billion. From our leaders to our learners, we see real assets as our foundation of possibility, and embrace the positive impacts our work has on our investors, communities, and the futures we’re creating for them.

At Dexus we value diversity and inclusion across our organisation and are proud to have our Workplace Gender Equality Accreditation, which recognises employers that are leaders in gender equality.

We also provide a breadth of flexible work arrangements for all employees within our workplace and offer wellbeing support, professional development and great benefits to ensure that all of our people are engaged and feel empowered to realise their full potential.

As an employee of Dexus, you will have access to and benefit from:

- Flexible working - such as a hybrid work model to enhance your work/life balance
- Benefits such as a Wellbeing Allowance, five additional annual leave ‘Dexus’ days and our Safe and Well program
- Professional development and memberships, as well as study assistance

We value our employee’s experience with us and are proud to have:

- TRIBE, our established LGBTI+ Dexus network
- FLIP, our Future Leaders in Property program which provides exposure for young women to the property industry
- Opportunities for our female leaders to attend Chief Executive Women (CEW) leaders’ program

Join Dexus and have your potential realised.