Digital Marketing Specialist

1 week ago


Brisbane, Australia Gybe Consulting Pty Ltd Full time

Newly created role due to sequential growth through digital channels.
- Assist in digital marketing strategy and deliver with support of agencies.
- Brisbane based opportunity in a modern fit-out office.

**The Client**
Gybe Consulting is recruiting on behalf of a high growth Australian business who have their headquarters here in Brisbane. They have had triple digit growth over the past 12 months and have no intensions of slowing down. As a pure-play digital direct to consumer business, our client sells a range of products that range from practical through to luxury to the everyday consumer.

**The Role**
Reporting into the Digital Marketing Manager, this role is responsible for helping devise the digital marketing strategy and deliver across relevant channels. Working closely with the senior leadership team, you will not only take ownership over lead generation and conversion, but also identifying new opportunities to improve the digital presence.

Key responsibilities include:

- Deliver digital marketing campaigns and strategy with assistance from a range of agency partners.
- Support the improvement of accessibility, usability and design of company websites, including CMS content updates, page builds, tag management, and tracking to optimise the customer journey and track conversions.
- Own delivery, optimisation & reporting of all digital channels, including ROI and KPIs.
- Continually look to improve the channel mix, finding new opportunities to increase engagement and customer acquisition.
- Stay on-trend and up to date with the digital marketing industry, including identifying new opportunities for brand and revenue growth.

**The Experience Required**

**The Opportunity**
- High growth digital leading business
- Work with some of Australia’s leading digital agencies
- Be pivotal in the digital marketing strategy and delivery
- $100,000 + superannuation
- Brisbane based role in a modern fit-out office



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