Podcast Audience Development Manager

2 days ago

Sydney, Australia News Corp Australia Full time

**What’s the role?**
- Lead, conceptualise and execute audience development programs that actively engage current and prospective podcast listeners.
- Own and lead the audio specific social media audience development strategies for our key podcasts and ensure best practice across platforms like Tik Tok and Instagram.
- Divise and lead new marketing strategies outside of social media to grow our podcast audiences.
- Create high quality, shareable and relevant multimedia social content to increase awareness, audience and profitability of our podcasts.
- Build, own and manage the communities around our flagship podcasts ensuring we drive dialogue and engagement with loyal listeners.
- Work with key Editorial stakeholders and social teams to ensure social content and activations are adopted and advocated.
- Stay abreast of social media trends and changing algorithms in order to deliver content which engages audiences and reaches wide audiences. Regularly share these best practices with the wider team for implementation and use.
- Work with talent and advise and coach them on social media best practices and strategies to drive growth of our podcasts using their owned social channels.
- Work with key video personnel to distribute and develop engaging, relevant social video across social channels.
- Monitor and report on performance of podcasts across various channels to ensure we are continuously improving our social media activations and educating stakeholders on best practices.

**Who you are**
- Social media/marketing experience for a newsroom or client/brand.
- A digital expert that is articulate and experienced in social media channels such as TikTok, Instagram, Facebook.
- Experience in marketing and social promotion of digital audio/podcasts.
- Ability to use and understand Canva, Adobe Suite including Audition and Premiere Pro social scheduling tools and other social media platforms.
- Experience in driving digital marketing initiatives to grow the audience from strategy to completion.
- Ability to use data and insights to create compelling content.
- Experience in a newsroom or fast paced environment.
- Excellent verbal and written communication skills.
- Highly organised with strong attention to detail.
- Loves creativity.

**What’s in it for you?**
- Attractive remuneration package
- An opportunity to innovate, challenge the norm and pioneer the way forward
- A truly collaborative environment
- Variety of work where no two days are the same
- Work with some of Australia's most recognised and prestigious brands
- Make a difference as part of Australia’s most influential media organisation

**Who are we?**

We are Australia’s number one and most influential media organisation with more than 150 prestige brands across news, sport and lifestyle. Each month more than 17 million Australians choose to consume news and information from our digital and print products - more than any other media group in Australia.

**What’s next?**
- Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply_

  • Podcast Producer

    1 week ago

    Sydney, Australia Mamamia Full time

    Australia's largest women's media company is looking for a part time Podcast Producer to help us continue to grow our women's podcast network. As the Podcast Producer you will be responsible for producing a number of weekly and seasonal podcasts including researching and booking guests, pitching ideas, recording, editing and promoting podcasts. **About the...

  • Podcast Producer

    6 days ago

    Sydney, Australia Mamamia Full time

    Mamamia is Australia's largest independent women's media group and our core purpose is to make the world a better place for women and girls. We reach seven million women each month across written, video and social platforms and we have the largest women's podcast network in the world with 55 different shows. **About the role** Mamamia is currently looking...

  • Podcast Producer

    6 days ago

    Sydney, Australia The Local Project Full time

    The Local Project is Australia, New Zealand, and North America's fastest growing design publication, celebrating extraordinary local design to our global community. With a focus on uncovering and understanding the impact that design makes on everyday experiences, The Local Project celebrates honest and human-centred design through premium print, digital,...

  • Podcast Producer

    10 hours ago

    Sydney, Australia Hatch Full time

    ** This role is at Mamamia (not for Hatch)** Hatch is supporting Mamamia to find a great Podcast Producer to join their marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Mamamia. **About the role at Mamamia** Mamamia, Australia's...

  • Podcast & Social Media Producer

    4 days ago

    Sydney, New South Wales, Australia pearler Full time $60,000 - $80,000 per year

    TL;DR: We're looking for a creative powerhouse to produce and grow two of Australia's top finance podcasts, and help more people build long term wealth.​The Get Rich Slow Club is a podcast and collaboration between Natasha Etschmann (aka @tashinvests) and Pearler. It's designed to guide listeners from investing novices to confident, long-term wealth...

  • Podcast Producer

    2 weeks ago

    North Sydney, Australia The Australian Financial Review Full time

    **Company Description** The Australian Financial Review is the nation's premier business and politics publication, renowned for its incisive, independent and agenda-setting journalism. The Financial Review believes an innovative and entrepreneurial business community is critical to Australia’s future prosperity in an increasingly connected world. Our focus...

  • Podcast Advertising Executive

    1 week ago

    Sydney, Australia News Corp Australia Full time

    NewsCast is News Corp Australia’s audio team. The team is responsible for creating great podcasts, growing their audiences and driving commercial outcomes. This Podcast Advertising Executive role is responsible for the implementation of audio campaigns, management of our sales collateral and processes and supporting delivery of key commercial...

  • Video Producer, Podcasts

    6 days ago

    Sydney, New South Wales, Australia Australian Broadcasting Corporation (ABC) Full time $72,000 - $94,000 per year

    Apply nowJob no:505095Work type:Contract Full TimeLocation:SydneyCategories:Journalism/Content Making, Social Media/ Digital, Production/ContentUltimo, Sydney LocationJoin the ABC Audio Studios Podcast TeamSalary $88K to $94KContract for approximately 14 monthsThe RoleWe are seeking an experienced Video Producer to produce, shoot and edit video content for...

  • ▷ [High Salary] Supervising Producer Podcasts

    4 weeks ago

    Council of the City of Sydney, Australia Australian Broadcasting Corporation Full time

    Apply now Job no: 505047 Work type: Contract Part Time Location: Various Categories: Leadership, Social Media/ Digital, Production/Content, Commissioning/Content Development - Sydney, Brisbane and Melbourne locations - Fixed term contract until December 2026 - Part-time hours, 30.4 hours per week - Bring inspiration for new podcast ideas - Base salary $107k...

  • Audience Intelligence Lead

    6 days ago

    Sydney, Australia Mamamia Full time

    Mamamia is Australia's largest independent women's media group and our core purpose is to make the world a better place for women and girls. We reach seven and a half million women each month across written, video and social platforms and we have the largest women's podcast network in the world with 55 different shows. **About the role**As our **Audience...