
Healthcare Channel Engagement Lead
5 days ago
**POSITION SNAPSHOT**
Location: Melbourne
Full Time Permanent
**THE OPPORTUNITY**
Are you ready to take your career in digital healthcare professional marketing to the next level?
Nestle Health Science is seeking a proactive and innovative individual to join our team as Health Care Professional (HCP) Omni Channel Engagement Lead.
In this exciting new role, you'll collaborate across departments to drive omnichannel engagement strategies, develop cutting-edge digital capabilities, and seek out opportunities to streamline processes and enhance our performance in this dynamic field.
**A DAY IN THE LIFE OF...**
Reporting to the Head of Commercial Excellence, your responsibilities include.
- Plan, execute, and measure HCP digital engagement strategies.
- Manage the HCP platforms and eco systems (websites, portals).
- Lead best in class UX for all online education for HCPs.
- Optimize online/offline operations for digital measures.
- Collaborate with Marketing, and E-Commerce teams to maximize ROI.
- Propose new technologies for business expansion, channel efficiencies and optimization.
- Execution of brand and channel plans to maximise impact and HCP engagement.
- Establish a Center of Excellence for HCP Omni Channel Engagement.
- Utilize digital data in Veeva CRM and support FF Multi Channel activities.
- Enhance NHSc Oceania's presence to increase HCP advocacy and market share.
- Occasional connection to global team outside normal office hours is required.
**WHAT WILL MAKE YOU SUCCESSFUL**
- University/bachelor's degree or equivalent in data science, computer science, digital marketing, or related field.
- Minimum of 2 years of experience in a similar role.
- Essential experience in digital marketing or multi-channel marketing, preferably with a background in healthcare and digital agency experience.
- Continuous learner of technology, actively promoting and utilizing IT tools to enhance effectiveness.
- Ability to act as a change agent, leveraging cross-industry best practices and understanding healthcare professional needs to drive market success in collaboration with global teams.
- Responsible for channel support and analytics, including reporting on the effectiveness of cross-channel initiatives and their impact on sales.
- Demonstrated experience in measuring campaign/program effectiveness, translating data into actionable insights, and providing optimization recommendations.
- Strong innovative, entrepreneurial, and strategic thinking skills.
- Results-focused and action-oriented mindset.
- Excellent communication skills with internal and external stakeholders.
- Applicants must be eligible to work in Australia and have permanent residency._
**BENEFITS**
You will have the chance to make a significant impact on business direction and those around you. This team is results focused, highly collaborative and engaged. Here at NHSc we support work life balance, personal and professional growth in a fun and engaging environment.
In addition, we offer:
- 5 'KitKat Days' throughout the year, allowing time off for personal well-being and recharge.
- Flexible working hours and a hybrid working model.
- Varied career experiences and personalised development support
- Wellbeing benefits including vaccinations and health insurance discounts
- Diversity & Inclusion initiatives and program
- Paid parental and partner leave
- Purchase Leave Scheme
- Volunteering leave, Sports leave, Emergency Services leave
- Discounted gym memberships
- Discounted Nestlé products
- Novated Leasing
- Salary Sacrifice to Superannuation
**OUR STORY**
Nestlé Health Science was created in 2011 by Nestlé, the leading food and beverage company. We are a unique health science company focused on advancing the role nutrition plays in changing the course of health for consumers, patients and healthcare professionals. Focused on delivering quality-of-life benefits through nutritional solutions, we harness scientific and clinical advances to improve health through managed nutrition. Behind our pioneering company are 3,000 people around the world who are driving breakthroughs and innovating for impact. With a global presence in about 50 markets, we invite you to impact the future of health and your career with us.
Nestlé enjoys a reputation as one of the world’s largest FMCG companies and a leader in nutrition, health and wellness. Our inclusive and high-performance culture is a testament to the great training, development, rewards and recognition we extend to every member of our 5000-strong Oceania workforce.
In return you will have the chance to work with an outstanding team, and build and grow your career with an inclusive, global FMCG leader.
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