Demand Generation Manager
6 days ago
We’re Maropost, **Canada’s 4th fastest growing tech company** as named by Profit 500
Only Maropost unites the commerce tools and insights growing brands need to engage customers and scale their business. Built on unified customer data and an enterprise-grade infrastructure, Maropost offers a complete, connected suite of marketing, merchandising and search, customer service, ecommerce, and retail solutions.
Since its founding in 2011, Maropost has made multiple appearances on Deloitte’s Technology Fast 500 list and G2’s leaderboard. A global company, Maropost proudly serves 5,000+ leading commerce brands across North America, Australia, and Europe, including Victoria Beckham, Sandro Paris, Untuckit, Scott Sports, James Perse, and Fujifilm.
We’re on a mission to build the most technically advanced marketing & ecommerce platform in the world coupled with unsurpassed customer service and support.
**The Opportunity**
Maropost is seeking a high impact and driven Demand Generation Manager with multi-channel expertise to join our growth journey Reporting to the Senior Director of Growth Marketing, this role offers the opportunity to collaborate with a high-performance global marketing team and play a pivotal role in driving growth for the company.
**What **You’ll** **be Responsible for**:
- Establishing a comprehensive cross-channel playbook for demand generation comprising social media, events, media advertising, CRM, and more. This playbook ensures alignment with regional goals and the company’s overall objectives.
- Collaborating with cross-functional partners (Sales, Product Marketing, Partners) to ideate, launch and optimize buyer-specific programs spanning the entire sales cycle, from demand creation to pipeline closure.
- Working closely with the Marketing Ops team to set up campaigns, track and report campaign impact, and optimize lead hand-off processes and Sales follow-ups in collaboration with Sales leadership.
- Collaborating with Sales & Marketing leaders to ensure quality demand delivery is tied to Sales goals and making necessary adjustments as campaign execution unfolds.
- Managing the coordination of field events, ensuring seamless execution and a positive attendee experience.
- Monitoring external trends and recommending new strategies to boost efficiency and revenue.
**What **You’ll** bring to **Maropost**:
- 4 to 6 years of experience in demand generation, preferably in the B2B SaaS space, bonus points for eCommerce or Retail Tech experience.
- Strong project management skills, capable of managing multiple priorities in a fast-paced environment.
- Demonstrating initiative, self-motivation and resourcefulness, with the ability to understand what it means to walk in the shoes of a Sales Rep, provide insights, and recommend improvements to demand strategies.
- Excellent communication and interpersonal skills, including the ability to build and maintain strong working relationships with partners and internal teams.
- Familiarity with marketing automation and other optimization tools.
- A mindset of dreaming big, iterating, and experimenting to drive innovation and creativity.
- Willingness to travel (up to 20 - 30%, will vary based on the time of year) to support partner or field events.
**What’s In It **For** You?**
- Great office environment and team culture.
- Competitive base salary + stock options on offer
- Beautiful A-grade office in the heart of Maroochydore (Sunshine Coast).
- Wear what you want, every day is casual day
**Equal Employment Opportunist**:
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