Marketing Automation Specialist

**13**

**May**

**Marketing Automation Specialist****:
Melbourne

**Marketing automation genius? You aorta come work with us
- **Play a part in fighting the biggest killer of Australians.**
- ** A flexible, full-time opportunity, with a balanced focus on both outcomes and wellbeing.**
- ** Generous salary packaging available, increasing your take-home pay.**

**About us**

Did you know that heart disease is the number one killer of Australians?

50 Australians die every day from heart disease, and as Australia's leading heart health charity, we are committed to changing this

We do this through:

- Funding high-impact research, supporting emerging and leading heart health researchers
- Working to improve heart disease prevention, detection, care and support for all Australians
- Advocating to governments and industry for increased funding and resources for heart health
- Building community awareness about living a heart-healthy lifestyle through public health awareness campaigns, accessible information and resources
- Supporting health professionals in their work to prevent, diagnose, treat, and manage heart disease.

**How can you make a difference?**

Do you have a high attention to detail, and love solving SQL issues?

We're looking for a Marketing Automation Specialist who is keen to use their skills to change lives

Using your experience in marketing automation platforms and UX design and fundamentals, you will help generate engagement and drive conversion to achieve Heart Foundation Marketing objectives. Collaborating with our passionate, fun-loving team, you'll create and implement successful, customer centric journeys using our unique blend of analytical and communication skills.

**Responsibilities**
- Analyse marketing campaign briefs and recommend automation strategies based on EDM and SMS channel best practices.
- Support the execution of EDM journey builds.
- Configure and deploy marketing automation campaigns within Salesforce Marketing Cloud under guidance of the Senior Marketing AUtomation Lead.
- Ensure correct governance and internal sign-off procedures have been followed for all content.
- Lead post-campaign analysis to evaluate efficiency and effectiveness of campaigns and lifecycle journeys, including using an analytical approach to “test, measure, and learn" methodology to progressively improve campaign performance against targets.

**Let's talk about you**

To be successful in this role you will have:

- Tertiary qualification or demonstrated equivalent experience in marketing, information technology, or a related discipline.
- A minimum of three years using a marketing automation platform with a high volume of communications (Salesforce Marketing Cloud highly regarded).
- Experience creating SQL series and managing large amounts of data.
- An understanding of Customer Experience concepts such as touchpoints and personalisation.
- Experience working across an organisation including leading activities for multiple campaigns across differing areas of specialty and stake holder groups.
- Written communication skills and exceptional attention to detail, including editing and proofreading.
- Strong interpersonal skills, with the confidence to interact with both external and internal stakeholders at various levels.
- Excellent organisations and time management skills.
- A strong understanding of the Spam Act, The Privacy Act, the Do Not Call Register Act and other relevant privacy-related legislation.

**Why work with us?**

Our team believe in our purpose: we make a difference every day through meaningful work. We promote active living and support our employees to have healthy work life balance.
- Generous salary packaging
- The ability to work from home up to 50% of your working week
- A positive and supportive culture
- Additional day of leave at Christmas
- Programs and initiatives that focus on your wellbeing at work.

**Ready to apply?**

Applications will close on Insert date/time.

We can heartly wait to hear from you

**Be yourself, express yourself**

**Our commitment to health & safety