Sponsorship Marketing Coordinator

**Work in the fastest growing sports and entertainment company in Australia**

**What's in it for you?**

The Sponsorship Marketing Coordinator role is crucial for the success in managing and growing Easygo's sponsorship portfolio - from coordinating and executing our sponsorship roster, developing and maintaining strong relationships with our sponsorship partners, managing communications and much more

**Your role with us**:
You will collaborate within Easygo's internal teams to deliver on sponsorship commitments, proactively identifying new opportunities for partnership growth as well as brand visibility in new markets.
- Please Note: We believe in the value of in-person collaboration This is a full-time, on-site role at our Melbourne CBD office, where you'll work closely with our dynamic team to drive innovation and growth._

**Who are we?**
Easygo is the Australian powerhouse behind some of the most popular brands within the iGaming industry, including Stake, KICK and Twist Gaming.

Stake is the world's popular online casino, and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with KICK, the vibrant live streaming platform, which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio, Twist Gaming, which takes creativity to new heights by crafting cutting-edge and captivating games.

Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of over 550+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.

Click play, on your career today

**What you will do**:
**Sponsorship Coordination**
- Assist in the development and execution of sponsorship strategies and content planning for Stake's F1 team, Everton Football Club, the UFC as well as brand ambassadors including Israel Adesanya, Sergio Aguero, Alexa Grasso and many more.
- Coordinate the end-to-end marketing readiness for sponsorships, from initial negotiation to post event evaluation.
- Work closely with the Head of Sponsorships to ensure all sponsorship agreements are documented and fulfilled.

**Communication and Relationship Management**
- Ensure timely and effective communication with external sponsorship partners and agencies.
- Build and maintain strong relationships with partners, understanding their needs and objectives while prioritizing Stake and/or Kick marketing strategies and objectives.
- Collaborate with internal teams/departments to convey sponsorship requirements and ensure alignment with overall marketing goals.

**Activations Planning and Execution**
- Collaborate with the respective sponsorship account managers to ideate and execute unique and high engagement activations into the overall marketing plans.
- Ensure Stake and Kick receive the agreed-upon visibility and benefits during the term of the partnership.
- Coordinate logistics related to sponsorships, including any activations set up, promo offers and other promotional materials.

**Content Development**
- Work alongside the affiliates team, social media team, design team as well as the promotions team to create promotional materials and content for brand ambassadors and team partners.
- Ensure that sponsorship-related content is aligned with the overall marketing strategy and effectively communicates the brand message.
- Lead content ideation and development for Stake and Kick's partnership portfolio, which focusing on short format content across social media platforms.

**Data Management and Analysis**
- Analyze and report on the performance of sponsorships, deliverables, event activations, providing insights and recommendations.
- Track and report on KPIs related to sponsorship activities.

**Budget Management**
- Assist in development and management of sponsorship budgets.
- Monitor spendings to ensure they align with approved budgets and provide regular updates to the Sponsorship Manager and the Chief Marketing Officer.

**Research and Innovation**
- Stay informed about industry trends in the crypto-currency, iGaming, esports and live streaming category.
- Propose innovative ideas for activations and partnerships to enhance the overall sponsorship portfolio.

**What you will bring**:

- Bachelor's degree in marketing, sports management, business, or a related field.
- 1-2 years of proven experience in sponsorship coordination or related marketing roles.
- A comprehensive understanding of the global sports landscape, with a specific focus on football, combat sports and esports, is essential.
- Strong presentation and networking skills.
- Ability to always think from the perspective of both the consumer and the brand and communicate effectively with consumers through digital and social media while protecting the brand's iden