Marketing Manager

6 days ago

Melbourne, Australia Shore Solutions Full time

We’re an award-winning global outsourcer providing contact center and back office services on behalf of our global clients. Come work at a place where innovation and teamwork come together to support the most exciting missions in the world

About Acquire BPO

Acquire BPO is an award-winning global outsourcer, providing a range of contact centre and back-office services from offshore, nearshore, and onshore locations to clients in the United States, Canada, Australia, New Zealand, and beyond. Known for our commitment to safety, flexibility, and innovation, we strive to be the partner of choice for businesses looking to leverage the best global BPO and AI resources. Our employee value proposition, _Come for a career, stay for the fun_, underscores our commitment to a vibrant, inclusive, and engaging work environment.

Role Summary

The Marketing Manager will lead our efforts to promote Acquire BPO, generating quality leads for the sales team and nurturing these leads to create sales opportunities. This role is critical in developing strong sales collateral, managing corporate marketing and sales events, and ensuring our branding resonates with our target audience across various platforms. The Manager role will cover Acquire BPO, Acquire.AI and other affiliated brands.

Key Responsibilities- Responsible for executing and leading a team to delivery.- Lead Generation: Deploy performance-based marketing strategies to generate qualified leads for the sales team.- Marketing Strategies: Develop and execute comprehensive marketing strategies aligned with Acquire’s strategic direction- Brand and Social Media Management: Oversee our branding efforts and engage with our audience on social media platforms to enhance brand loyalty and awareness.- Sales Support: Develop and refine sales collateral, including presentations, case studies, and website updates, to support the sales process.- Event Management: Plan and execute corporate marketing and sales events, ensuring they align with our strategic goals.- Team Leadership: Manage a small, dedicated offshore (Acquire employed) team in Manila, fostering a culture of collaboration, innovation, and excellence.

Experience- Minimum 3+ years in a marketing leadership role, with a strong emphasis on lead generation, lead qualification, sales support, and brand management within relevant B2B sectors.- Adept at analysing performance data to guide marketing strategies and decisions.- Exceptional creativity, paired with a strong analytical mindset.- Excellent leadership and communication skills, capable of managing a geographically dispersed team.- Tertiary qualifications are not necessary, but relevant experience is a must.

Performance Metrics- Number of qualified leads generated.- Sales opportunities created and their conversion rate.- Overall sales won attributable to marketing efforts.- High level of quality sales and marketing support material created.

What We Value- Collaboration: Brilliant jerks can be brilliant elsewhere.- Impact: Do, get it done, create impact.- Passion: Be positive, bring passion and energy.- Transparency: A transparent team can help each other.

This role is designed for a dynamic and innovative marketing professional who is both analytical and creative, capable of steering our marketing efforts to new heights. If you're looking to lead a team that's at the forefront of marketing innovation, we'd love to hear from you.

Join the A-Team and experience the A-Life

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