Sales Representative
17 hours ago
**Introduction**:
About Us
At Good Drinks Australia, we continue to redefine the landscape of beer and alcoholic drinks. Become part of a company where a vibrant workplace culture meets an iconic family of brands. Whether you’re drawn to the excitement of brewing or the allure of brand strategy, Good Drinks offers a dynamic environment where your potential is nurtured. Our workplace is more than a space - it’s a community of passionate individuals shaping the future of the alcoholic beverage industry.
**Description**:
Sales results
- Achieving sales targets, these targets may be customer specific and/or brand specific and will be set by National Sales Manager when deemed appropriate
Brand representation
- Ensure all designated licensed outlets carry the required range of the company’s products sufficient to satisfy consumer needs
- Ensure availability of those products at appropriate selling points (i.e. bars, eating areas, bottle shops and restaurants)
- Ensure that the defined products available are in saleable condition and that stock rotation is maintained
- Strive to ensure that the company’s products are priced in accordance with our pricing strategy
- Ensure complaints relating to product quality are dealt with efficiently and promptly, ensuring that all internal procedures are adhered to
- Identify and permanent signage opportunities and work with the State Sales Manager to secure approved sites
Brand display & merchandising
- Ensure that the company’s products are displayed prominently at all points of sale in each outlet
- Strive to ensure that in areas such as bottle shops those products receive prime display space
Point of sale material
- Ensure POS and signage material, relevant to brand positioning, is placed in prime positions in each outlet
- All material should be used effectively, with consideration given to quantities used
Promotion
- Ensure all opportunities are taken to promote the company’s products to the consumer or the retailer without exceeding budgeted funds (unless instructed by the State Sales Manager)
- Ensure effective use of promotional aids, as provided
- Ensure that the goodwill and professional image of the company is promoted at all times
Market intelligence
Ensure trends occurring in the marketplace are reported. Particular items will include:
- Inroads by competitors (bulk and packaged)
- Increase (or decrease) in consumption in relation to facilities provided (bars, bottle shops etc.)
- Effect of sponsorship activity on the marketplace
- Comments relating to the quality and/or packaging of the company’s products
- Provide advice to licensees on trends which could assist licensee in improving outlet’s performance
- Clear recommendations as to actions which could assist the company’s performance in the marketplace
Reporting
- Ensure written reports outlining activities are submitted on time, as agreed with the SSM above all, reports should be brief, accurate, clear and legible.
- Ensure CRM is used in line with business expectations.
**Skills and Experiences**:
Required Skills & Experience
- Current driver’s license
- Good computer skills, competent in all facets of Windows
Desired Skills & Experience
- At least 1-3 years in a similar role
- Well developed, self-management skills
- Self-motivated, independent and can work in isolation
- Displays a high level of courtesy, dependability, self-confident and honesty in all situations
- Shows strong work ethic and ability to communicate at all levels
- Assertive whilst remaining humble
- Be a team player with great internal relationships
Benefits & Perks
- Significant employee discounts
- Staff beer allocation
- Opportunities for career development
- Company vehicle or allowance
- Fuel card
- Mobile phone or allowance
- Bonus opportunities
Remuneration
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