Campaign Manager

2 weeks ago

Macquarie Park, Australia Optus Full time

**Campaign Manager**:
**Date**:13 Jan 2025

**Location**: Macquarie Park, Australia

**Company**:Singtel Group
- Business Unit: Enterprise and Business
- Reporting to: Varun Sood, Director - Lead Generation Strategy
- Location: OCS
- Talent Acquisition Partner: Steve Pokrajac

**Why Optus?**

We are a business fuelled by optimism, unwavering customer focus and a team of amazing people.

And that’s where we come in. “**the amazing people**” part

We don’t sit back and wait for the future to happen, we are out there crafting our own path through new technology, innovation, and investment. We are truly a challenger brand, with challenger spirit.

**Your day to day will consist of...**
- Manage end-to-end campaign automation to drive data-driven lead generation efforts.
- Leverage and optimize a diverse Martech stack, including Marketo, Salesforce Marketing Cloud, Gong, Sales Loft, and 6Sense, ensuring seamless platform operations.
- Integrate Martech tools with CRM systems and reporting platforms (e.g., Tableau, Power BI) to enhance campaign performance and reporting.
- Continuously monitor and analyse key performance metrics (e.g., lead volume, conversion rates, opportunities, Gross Adds) across all campaigns and report the performance during monthly BPRs and QBRs
- Oversee a team of technical specialists based offshore, ensuring smooth execution of campaigns, reporting, and related tasks
- Work closely with Marketing, Digital, GTM, and CVM teams to align campaign strategies with business goals and ensure cohesive execution

**What makes you perfect for the role?**
- Bachelor's degree or equivalent experience in Marketing, Business, Communications, or a related field
- In-depth understanding of CRM systems Salesforce, uCRM and marketing automation tools Marketo, Salesforce Marketing Cloud.
- Knowledge of collaborating with cross-functional teams, particularly in Marketing, Digital, GTM, and CVM functions.

**Optus is a place where we let you do you. We offer a range of benefits including**:

- 3 days in the office, 2 days remote - with flexible hours to suit
- Inclusive paid parental leave, up to 14 weeks for the primary care giver
- All Optus employees have access to resources, webinars and support via the ‘Parents at Work portal’
- Own your own growth by accessing an extensive online and facilitator led learning catalogue - even earn a MBA micro-credential via OptusU (University)
- Connect at work through one of our employee-led volunteer groups: Culture Connect, Elevate Women, Disability Network, Express Yourself (LGBTQIA+), United Veterans and Yarn Network
- Vibrant campus life, variety of facilities including restaurants, cafes, gymnasium, GP, and post office
- Free Optus bus from Macquarie University Metro Station (every 6-8 minutes); morning and afternoon

Curious about our culture? Go behind the scenes with our people by searching #OptusLife on LinkedIn

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