Digital Marketing Manager
4 days ago
Genuine work/life balance and collaborative team environment.
- Dynamic and fast-paced role.
- $90k-$110k + super, based on experience.
**ABOUT OUR CLIENT**
Our client is a passionate Melbourne based independent media agency. They believe in delivering the highest level of communications service to business partners from around the globe. They are an inclusive agency who value teamwork, passion, trust, integrity and commitment to superior customer service.
**ABOUT THE ROLE**
Reporting to the management team, the Digital Marketing Manager will be responsible for managing a range of clients' digital planning & strategy needs. The incumbent should have a genuine passion for personal and business growth and thrive in a fast-paced, versatile environment. Due to the boutique nature of the company, the position very much requires an individual who is not afraid of 'hands-on work' as well as managing a variety of business partners and key publishers.
**RESPONSIBILITIES**
- Proactively source new opportunities that will improve business outcomes;
- Identify and present new channel & optimisation opportunities to team members and clients;
- Work collaboratively with other team members to prepare and develop media plans and related recommendations, reports and research pieces that are consistent with the strategic direction;
- Manage contract benchmark programs for both client & media including tracking and delivery to ensure all elements are achieved successfully;
- Identify key insights and campaign learnings that can be used for future client planning, performance forecasting and business growth;
- Produce regular recommendations and reports for all paid marketing campaigns and use data to influence future digital & communications planning;
- Continuous account management of client relationships and maintenance of client list in accordance to updates and new business;
- Utilise strong negotiation skills and assistance in larger business deals to help drive the best outcomes for clients and the business.
**SKILLS & EXPERTISE**
- Possess 4-5 years of experience within the digital communications and marketing industry;
- Be a hands-on and driven worker;
- Must have experience working in agency or broadcast media;
- Have strong skills in the use of Google Shopping & Performance Media, with a superior understanding of Google Analytics and Google Ads platform services;
- Possess superior negotiation & account management skills;
- Prior knowledge in writing digital recommendations (with multiple channels, i.e. Google, Meta, TikTok, Programmatic etc.);
- Have excellent interpersonal skills and confidence in presenting to internal and external stakeholders.
**BENEFITS**
- Business values and promotes a genuine work/life balance for all staff;
- WFH on Wednesdays;
- Opportunity to work in a collaborative, and supportive environment;
- Free parking onsite;
- Regular recognition, team awards & celebratory events;
- 3 x additional annual leave days per year.
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