Trade 1:1 Marketing Manager

Location: Williams Landing, Vic, AU- Category: Customer- Work Type: Permanent Full Time**Who are We?**:
At Target, we’re getting back to what we’re famous for - real quality, that’s affordable. We’re making products that stand up to the test of everyday life, at prices that don’t cost the earth.

We’re making mums happy. Kids smile. Family life, that little bit easier. We’re making sure every Australian can enjoy our products, whilst making a positive difference to our planet so families can trust and rely on us for generations to come. That’s the Target Australians need right now. And that’s the Target we’re here to be.

With our instantly recognisable logo we are one of the most iconic brands on the Australian retail market and for almost 100 years we have held a special place in the hearts and minds of Australian families. It brings us loyal customers who love and trust us. From first baby clothes to first fashion moments, we have created special memories that families across the country hold dear. By making affordable quality and style accessible for all, we have built a reputation for helping Australian families live better.

As an iconic Australian retailer, we’re immensely proud of our history and need people to join us who are as excited by our future as we are There’s never been a more exciting time to join our team.

Join our highly collaborative online team and work across one of Australia’s leading retail brands

**That’s who we are. That’s Target.**

**What will you do?**:
We're seeking a dynamic 1:1 Marketing Manager to revolutionize our direct marketing program. This pivotal role will continue to shape the future of customer engagement, contributing to immediate sales, omni-channel strategies, and enhanced customer retention.

This role will deliver clear direct marketing strategies and plans to continue to optimise returns from BAU activities, including developing processes and WoW to transform how Target engages with its customers.

**This is a 7 month fixed term role.**

Responsibilities include:

- Work with stakeholders to plan execute and analyse direct marketing activity that grows revenue and delivers strong returns for the business
- Optimize current direct marketing activities to deliver greater frequency of engagement, category, awareness / extension and increased customer lifetime value
- Protect and enhance our customer database asset.
- Collaborate with product and technology teams to integrate enhancements into business-as-usual operations, ensuring continuous improvement in direct marketing capabilities.
- Be accountable, for the Target direct marketing P&L

**What are we looking for?**:

- Proven experience in 1:1 marketing, CRM, and loyalty programs.
- Demonstrated leadership in driving revenue growth and strong returns through direct marketing initiatives.
- Expertise in developing and implementing strategies for digital direct marketing and CRM capabilities.
- Strong team leadership skills, guiding experts and specialists to execute impactful marketing activities.
- Collaborative mindset to work seamlessly with cross-functional senior leaders.

**What will you get?**:

- Target has some great benefits, including:

- Great career opportunities across the Wesfarmers Group.
- Team Member discounts across Target, Kmart, Bunnings, Officeworks and Catch Membership.
- A free One Pass membership offering free delivery across Kmart, Target & Catch on eligible product.
- Access to Employee Assistance Program.
- Convenient location next to freeway and train station, with free onsite parking and a café
- Flexible hybrid work arrangements through our Flex Where, Flex When, Flex Well policy, spending 60% of your week in our Target Store Support Office (including Work-From-Home days with a real work-life) balance.
- Reflection room, space for prayer, meditation, or time for yourself.
- A Supported Learning and Career Development program.

We don’t just look for people based on their skills and experience, our people work together and champion the Target values and behaviours. We are a business where our values and people matter, and we need like-minded people to join us
- Target values diversity and we pride ourselves on representing the diverse and multicultural communities of which we are a part._

**Agencies will only be engaged if required. Please do not contact us or send applicants to us unless requested to by the Talent Acquisition Team.