Social Media Advisor

**Role Type**: Full time permanent position
**Salary**: $85,000 - $95,000 per annum plus superannuation
**Work Arrangement**: Hybrid - min. 3 days onsite, 2 days working from home
**The opportunity**:
Are you passionate about storytelling, digital engagement, and purpose-driven brands? As our new Social Media Advisor, you’ll be at the forefront of amplifying MCRI’s brand and mission across multiple platforms.
**You will**:
Create and share compelling content for our social media channels
Grow and manage vibrant, engaged online communities
Provide expertise and support to the wider organisation with social media activities and opportunities
In this role, you’ll be a key voice in shaping how we connect with audiences locally and globally—celebrating MCRI’s impact and bringing our brand to life online.
About your new team
At MCRI, our Brand & Marketing team plays a vital role in the Engagement & Development department, bringing our purpose to life and embedding the pillars of our brand in everything we do. We’re here to energise the organisation around a unified brand strategy and marketing approach - ensuring every team member can live and breathe our values and vision.
**Our mission is two-fold**: to deliver outstanding marketing outcomes that support our immediate goals, and to nurture long-term brand health that drives the Institute’s future growth and influence in child health research and care.
**Additional responsibilities include**:
Identify opportunities to adapt and translate content from other areas of the Institute for social media.
Design and create multimedia content (photos, videos and reels) for social media.
Design visuals and graphics in line with brand guidelines.
Assist with the management of MCRI’s digital asset management system.
Manage MCRI’s Shutterstock downloads and requests
Managing all incoming queries via the Social Media inboxes and triage/manage the workload.
Provide regular social media education sessions to guide researchers and staff on best-practices and use of social platforms.
Maintain the social media policy and guidelines and the social media content on the Marketing & Communications Hub.
**What we need from you**:
Significant experience in a similar social media role or marketing role with a strong social media component.
Demonstrable experience running social media accounts on behalf of a brand, preferably within healthcare, research or a mission-driven organisation.
Proven content production skills including copywriting, photography and short-form videography, editing.
Demonstratable brand management experience including brand governance, with a strong understanding of brand and strategic marketing principles.
Experience providing advice and guidance to colleagues at all levels of the organisation.
Familiarity and aptitude with relevant social media and digital tools including Meta Business Suite, Sprout Social, Canva, Google Analytics, ResourceSpace, Asana.
Ability to interpret data and provide recommendations / ensure continuous improvement.
What’s in it for you?
Benefit from salary packaging, including entertainment and novated leases.
Be part of a mission-led organisation improving the lives of children and families around the world through cutting-edge health research and care.
Use your digital and storytelling skills to shape how MCRI is seen, felt, and understood by the community - both locally and globally.
Work alongside a passionate, values-aligned Brand & Marketing team, and closely with Communications and other cross-functional partners.
Enjoy flexible working arrangements 3 days onsite 2 days from home
Contribute to one of the world’s leading child health research institutes with a strong, trusted brand and international reach.
Join a team that celebrates diversity and is committed to equity, inclusion, and belonging.
Who we are
Murdoch Children’s Research Institute envisions a transformative future for child health. Our Institute is a hub of impactful scientific breakthroughs, particularly in early interventions, enhanced diagnosis, prevention, and potential cures. We thrive on collaborative, multidisciplinary problem-solving to address challenging queries in child health. Committed to inclusivity and respect, we foster a positive working environment that values diverse backgrounds and experiences. As a proud member of the Australian Network on Disability and a dedicated supporter of Science Australia Gender Equity (SAGE), we uphold principles of equal opportunity and diverse representation.
We are committed to the safety of children and young people and takes a zero-tolerance approach to all forms of child abuse, exploitation and harm. Child safety is prioritised in our decision-making at all levels of the Institute.
Join Us
Your resume
2-3 examples of social media content you’ve created
Ensure these documents are combined into a single PDF file.
No recruitment agencies please.
Position Description
**Applications close**: 2 June 2025 AUS Eastern Dayligh