Marketing Reporting Analyst

**Marketing Reporting Analyst**
**(**
**Job Number**:
**230000NB**
**)**

**Description**

**Marketing Reporting Analyst**

In this newly created position within the Marketing and Memberships team, you will be responsible for articulating business objectives in marketing outcomes, reporting against them and deriving insights that turn into actions

This role will manage overall Marketing and Membership reporting, campaign reporting and insights and will lead the implementation of media mix model and full funnel modelling.

Working alongside the Marketing team but also our agency partners and internal analytics, digital and tech team you will design and lead the evolution of marketing reporting as capability and needs evolve.

As an analytic expert, you will also support the team in understanding the data and translating it into actionable insights that will lead to marketing effectiveness and efficiency improvements.

**About you**:
Key responsibility is to support the uplift in marketing and reporting capability across the broader team, which includes but not limited to, developing tools, and integrating data that measure marketing activity.
- 5 years’ experience in a similar role
- Experience with full funnel reporting and analysis.
- Experience with Marketing Mix Models
- Strong statistical background and ability to interpret insights.
- Strong technical background and deep knowledge of multiple data sources including digital analytics, CRM data and audience modelling.

**Why join RACQ?**

It is an exciting time to be part of RACQ as we continue our transformation towards better, smarter solutions that deliver more security and prosperity for Queenslanders. We are big enough to make a real difference in our community, yet small enough to nurture your professional and personal development.

By joining RACQ, you’ll be part of new sustainability initiatives, including a commitment to being a carbon neutral organisation by 2030. We’ve invested in and partnered with sustainable companies, including the introduction home solar and batteries, Green Home and Car Loans, and many other products and initiatives. We’ll continue to advocate for, research, and offer green solutions.

At RACQ we are passionate about building a diverse and inclusive workplace to create better outcomes for our employees and our members. We aim for our teams to be a true reflection of our communities and are committed to inclusion particularly people of Aboriginal and Torres Strait Islander heritage, and those who may experience diversity or disability related barriers in securing employment. Applicants from these and other diverse backgrounds are encouraged to apply. If you have any support or access requirement, please advise us at the time of applying.

**What we offer you;**

Our employee benefits are designed to enrich your work life, your home and the community you live in, some of these include:

- Financial benefits and discounts on a range of banking, assistance and insurance products
- Give back to our communities with paid volunteer leave, payroll giving and volunteering for community events such as MotorFest and EKKA
- A range of flexible working and leave options, parental leave of 13 weeks primary carer leave, purchased leave up to 4 weeks per year, cultural observance leave, substitution of public holidays for cultural/religious reasons, personal leave for wellbeing, gender affirmation leave.
- Prioritise your wellbeing with our onsite and virtual health hub, discounts on health programs and access to wellbeing initiatives such as yoga, mindfulness, flu vaccinations, free and confidential Employee Assistance Program (EAP).
- Invest in your development with in-house development programs and access to 100,000+ online courses.

**Ready to apply? You’ve got this.**

**RACQ is a ‘Circle Back Initiative’ employer - we commit to respond to every applicant.**

LI-HYBRID

**Work Locations**

Edward Street/Eight Mile Plains