Digital Marketing Manager

3 days ago

Northern Beaches, Australia Bluefin Resources Full time

Competitive salary
- Flexible hybrid model
- Tremendous growth opportunities

Unleash your full potential with our dynamic and progressive media business, nestled in the scenic Northern Beaches. This is an exceptional opportunity to lead digital campaigns for some of Australia's top brands, many with a significant global ecommerce footprint. As the Digital Marketing Manager, you'll be at the forefront of a rapidly expanding list of esteemed clientele, fostering solid client relationships and overseeing end-to-end campaign management.

In this pivotal role, you will demonstrate a keen analytical eye, delving into data to extract valuable insights and drive strategic decisions. This involves interpreting and leveraging data to boost campaign performance and offer meaningful recommendations that underscore our commitment to client success.

Key Responsibilities:

- Direct liaison with clients on digital briefs, offering insights and solutions
- Collaborative campaign planning alongside the Head of Digital
- Cross-functional coordination to ensure integrated marketing campaign execution
- Comprehensive budget management and campaign timing control
- Regular insights/learnings and reporting, including quarterly campaign analysis
- Conducting strategic tests and experiments to discover and implement effective new strategies, channels, or tactics

Preferred Qualifications:

- 5+ years of experience in Google paid search
- 4+ years in managing Google Ads Editor or similar bid and account management platforms
- Strong experience with Google Analytics (GA4), Google Data Studio, and Google Tag Manager
- Proficiency in Microsoft Office Suite, especially Excel
- Experience with Bing, LinkedIn, Meta, and various social media platforms
- Experience with e-commerce shopping feeds and Google Merchant Centre

Embrace the flexibility that this hybrid working model offers - combining three office days with two remote working days. This is a business that truly values work-life balance and offers a fun, collaborative environment. Moreover, this role comes with the unique opportunity to build and expand your own digital team within this growing business.

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