Retention Marketing Coordinator

1 week ago


West Melbourne, Australia Australian Red Cross Lifeblood Full time

E xciting opportunity to utilise your data driven retention and direct marketing expertise

12 months fixed term full time opportunity

Located in Melbourne with WFH flexibility

This is your opportunity to find a life-giving purpose

**As an organisation our purpose is simple**: to give life. It’s at the centre of everything we do. As part of the Lifeblood team, you’ll have the opportunity to contribute to this life-giving purpose and grow your career. We’re committed to ensuring you have the ability to innovate, learn new skills, and embrace new challenges - all while making a difference in the lives of countless others.

Lifeblood has an inspiring opportunity for you

Working with the Retention Marketing Manager, wider marketing team and other key stakeholders across the organisation your challenge is to partner with a broad range of stakeholders to provide recommendations on segmentation, optimising message to suit channel/s, best practice, donor journeys, campaign performance and optimisation.

Sound interesting? Here’s what we’re looking for;
Experience working in a marketing team executing multi-channel marketing campaigns.

A track record working with data including managing processes with customer sensitive data, as well as data linked to campaign performance and reporting.

Experience executing campaigns in a marketing automation / marketing cloud platform (Oracle Eloqua highly desirable)

Excellent problem solver and creative thinker that can deliver and implement recommendations to improve customer experience and deliver on business requirements

Collaborative nature with high level of interpersonal, relationship management skills and a proven capacity to work effectively with a wide range of stakeholders

Ability to demonstrate excellent attention to detail and focus on accuracy, whether working with written copy, pictorial content or data and reporting

This is a 12 month, fixed term full time opportunity with a hybrid work model of working from home and from our Melbourne Processing Centre, which is located a 10 minute walk from Southern Cross Station.

Thrive in a diverse culture that cares for your wellbeing

At Lifeblood, we welcome different perspectives and backgrounds and we’re proud to foster an environment where people can come together to achieve their very best. That’s why we don’t believe in one-size-fits-all - especially when it comes to your wellbeing. Every employee is unique and we’ve developed a range of initiatives to look after the varying needs of all our people.

As part of the Lifeblood team you’ll have access to a generous salary packaging program, plus a great range of rewards like discounts on insurance, groceries, food & beverage, department stores, travel, and more.

Next steps

If selected, you’ll be required to complete a number of background checks — don’t worry, we’ll help you through this process.

Our facilities are Covid-19 safe places

Click here to learn how we're protecting donors, volunteers, patients and our people.

A number of states have mandated that Lifeblood employees must be vaccinated to perform work for us. Please make sure that you are able to comply with these government requirements, or have the appropriate medical exemption information available.



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