Manager - Marketing Science

7 days ago


Brisbane, Australia Australian Retirement Trust Full time

**Passionate about leveraging data to drive marketing decisions? As the Manager - Marketing Science, you'll lead the charge in marketing measurement, attribution, and data science. You'll transform complex data into actionable insights, optimising our marketing strategies and driving growth. Join us to shape the future of marketing with your analytical prowess**

**Why join us?**
- You'll get 14% super as standard, to help your future come alive.
- Unleash your potential and build a career to be proud of through excellent training and development opportunities.
- Balance your work between in-person days at our purpose-built hubs and working from home.
- In the office, enjoy end of trip facilities, a yoga and multi-faith room, parent and carer rooms, quiet rooms, BrewHub coffee facilities, and collaborative team spaces.

**About the role**

We’re all about helping our members make the most of their money. And while they go after their goals, you can too. As the Manager - Marketing Science, you'll drive marketing measurement, attribution, and intelligence. You'll oversee the development of advanced analytics/ data science models to ensure marketing effectiveness and alignment with organisational objectives. Your role will be to translate complex data into actionable insights, optimising channel mix, messaging, and targeting. You will be curious and commercially minded, bridging the gap between analytics and strategy to drive informed decision making.

Day to day, you'll:

- Build and lead marketing intelligence capabilities and roadmaps to continue to evolve measurement
- Develop robust attribution models including multi-touch attribution (MTA) and marketing mix modelling (MMM).
- Translate complex data into actionable insights to optimise marketing strategies.
- Oversee the development of machine learning models and predictive analytics.
- Manage, mentor, and grow a team of marketing analytics experts.

This role is a **permanent** opportunity based in **Brisbane, Sydney or Melbourne.**

**About you**

It goes without saying you'll be a great communicator with top notch interpersonal skills. We'll also expect you to pick up complex problems and come up with quick, creative ways to solve them. It's quite likely you tick some of the following boxes too:

- You have proven experience leading and managing teams to achieve organisational objectives.
- You have deep expertise in marketing measurement methodologies.
- You can translate complex data into actionable insights.
- You have a strong strategic vision and commercial insight towards brand marketing outcomes.
- You have experience overseeing the creation of advanced analytical/ data science models (with a data scientist in your team to support).
- You can provide clarity through data driven storytelling.

**About us**

Our 2.4 million members trust us to take care of over $330 billion in retirement savings. And we help them take charge of their finances and face the future with confidence. Our inclusive culture means you’ll be valued and heard in a respectful workplace. We've created an environment where you can be yourself and do amazing work. It's that simple.

We don’t want to leave you with a monstrous wait. So, you’ll hear from us after the closing date to find out whether you’ve made it through to the next round or not. Being fair and up-front is important to us - and recruitment is no different.


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