Digital Marketing Manager

18 hours ago

Fortitude Valley, Australia Sime Darby Motors Full time

**Job Details**:

- Reference #- 48022- Location(s)- Fortitude Valley, Parramatta- Expertise- Marketing- Job level(s)- Experienced- Work type(s)- Permanent- More details (document)
- **New role focussing on Digital Marketing**:

- **Based in NSW or QLD**:

- ** Represent reputable prestige automotive brands**

In this busy and varied role, you will be responsible for managing the implementation and measurement of all digital marketing activity for the Groups' dealerships to enhance the customers digital experience, including the implementation of Salesforce Marketing cloud products.

**The duties and responsibilities of this role will include but are not limited to**:

- You will work closely with our marketing, data, and digital UX partners to define, develop and build digital experiences and optimal digital journeys
- In conjunction with the Head of Marketing, design, implement, and optimize, an omnichannel strategy across paid media and digital touch points, to drive business growth across all channels
- Analyse ongoing campaign performance and make recommendations for optimisation. Develop test and learn scenarios to continue to innovate and optimise for traffic, conversions and other performance marketing metrics.
- 5 years of experience developing and implementing digital marketing strategies
- A recognised tertiary qualification in marketing/business management or similar.
- Excellent knowledge of different digital marketing channels and strong understanding of their function
- Demonstrated experience with Salesforce products
- Familiarity with web design
- Excellent project & time management skills
- Ability to build relationships with key stakeholders
- Critical thinker with strong problem solving skills

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