Sem/paid Ads Specialist
6 days ago
**About The Company**
Traffic Radius is a growing digital marketing agency offering a complete range of solutions to enable businesses to grow and succeed online. Our goal is to help brands thrive with our powerful and innovative marketing campaigns. We work with businesses from across different sectors and an opportunity with us will give you the perfect platform to learn and grow as a Digital Marketing Specialist.
**About The Role**
Working onsite at our Southbank office, this position involves managing paid search campaigns on Google and all other pay-per-click (PPC) marketing activities. The goal is to maximise ROI and boost the overall online performance. As a Google Ads specialist, you will be identifying trends and insights to design powerful paid search campaigns.
**The fun stuff**
- Spacious office environment
- Dedicated social/break area with foosball, a pool table and table tennis
- Regular social events
- Friday Fun-Day
**Responsibilities and Duties**
- Create a highly targeted and well-planned SEM ad campaigns. This will involve keyword research, campaign structure, ad copy development, and budget management.
- You will work closely with the Digital Marketing Manager for managing the accounts of clients. This includes planning, reporting and communicating for a better outcome.
- Optimise campaigns across channels and improve performance to accomplish the goals of the business.
- Research and understand the target audience to create impactful display advertising campaigns.
- Create monthly reports with a focus on performance, insights and opportunities.
- Continuous training and upskilling sessions will be provided to help you achieve your goals.
**About you**:
- At least 2+ years of SEM experience with proven skills in managing PPC campaigns across Google Ads
- Digital Marketing Agency experience an advantage
- The ability to engage with and manage clients in an agency environment.
- Technical knowledge of tracking and tags/pixels and Google Tag Manager
- Strong analytical ability to identify gaps, understand opportunities through data analysis and present them to the client
- Ability to manage campaign expenses and estimate monthly cost
- Exceptional time management, attention to detail and prioritisation skills
- Strong written and verbal communication skills
- Google Ads & Analytics certified is an added advantage
**Pay Details. AU
- **$65,000 - $85,000 based on experience
Please submit your current CV & a cover letter which includes relevant experience and education, addressed to **Courtney Gear.**
**Salary**: $65,000.00 - $85,000.00 per year
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Southbank, VIC 3006: Reliably commute or planning to relocate before starting work (required)
Application Question(s):
- Do you have Digital Marketing Agency experience?
**Experience**:
- Search Engine Marketing (SEM): 1 year (required)
Work Authorisation:
- Australia (required)
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