Marketing Automation Specialist

1 week ago

Melbourne, Australia Latitude IT Full time

Working with an Australian born success story in the retail space
- A chance to build and be apart of something first to market
- Amazing benefits, hybrid working structure and a thriving culture

Automation across the nation

Now I have your attention with my rhyming skills let me tell you about this marketing opportunity that is like no other. Working with one of Australia’s largest employers and its collection of successful retail brands, this pioneer has developed a new service offering that will rival one of the world’s largest online retailers

This start-up’s vision is to make their consumer’s everyday life easier, by creating a seamless and streamlined user journey through the power of omnichannel campaigns and marketing automation.

**The responsibilities**:

- Build, test, and deploy highly personalised customer messaging and build out omnichannel campaigns using the marketing automation tool, Braze
- Work in partnership with designers to choose the best copy, creative and video assets
- Measure campaign performance and create insightful reports that assess against ROI and KPI targets

**Experience required**:

- Experience in a marketing automation role working across multiple online channels
- Solid understanding of customer lifecycle journeys and audience segmentation
- Must be adaptable to change and extremely organised, this is a start-up

**The benefits**:

- Discounts across all retail brands and free subscriptions
- Ownership of your work and the chance to work with industry-leading innovators
- Access to the latest technologies and an education budget to help you upskill
- Extended parental leave and paid volunteer days
- And much more

**APPLY NOW

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