Channel Marketing Manager

4 days ago

Sydney, Australia Dimensional Fund Advisors, L.P. Full time

Channel Marketing Manager

**Notes to applicants**:

- Here at Dimensional, we strive to be an inclusive workplace for all. Even if you do not match every qualification listed, if you are interested in who we are, what we do, and why we do it, we suggest and encourage you to apply.

At Dimensional, we're focused on changing the way people think and feel about investing. Our goal is to stay on the leading edge of research and implementation while also providing an extraordinary client experience. As the firm's growth accelerates around the world, a strategic marketing program that supports the business while maintaining Dimensional's values will be critical to our continued success.

The Marketing Manager will be responsible for designing, developing, and executing a dynamic global marketing strategy and program that enables our sales teams to connect meaningfully and successfully with financial advisors, broker dealers, financial institutions and institutional clients.

**Responsibilities
**- Work with the Head of Marketing Australia to develop and implement marketing plans for multiple sales channels within the Global Client Group GCG).
- Lead the development of cross-channel messaging and prospect marketing activities with a goal of creating qualified leads for the GCG.
- Serve as a dedicated consultant and resource for the channel leadership teams and their key stakeholders and be a point of contact for ad-hoc requests arising from sales channels.
- Spearhead campaign concepts, key deliverables, promotion plan, and analytics for tracking and recording.
- Lead internal and external promotion of sales and marketing initiatives.
- Keep an eye out for creative opportunities across channel initiatives.
- Stay abreast of industry developments and marketplace opportunities/challenges to inform strategy and contribute to benchmarking.
- Work with the Manager, Marketing Operations on project coordination, resourcing, and workflow.
- Work with Manager, Corporate Communications to align Channel needs to public presence and brand awareness strategy for paid media activity.
- Work with global marketing team on execution and project management of global initiatives.
- Measure and continually seek to enhance the effectiveness of our sales and marketing strategy.

**Qualifications
**- 5+ years of marketing experience in the financial services industry, working with senior executives in a global business environment.
- Proactive with proven track record of implementing multichannel marketing strategies and initiatives.
- Experience marketing to financial advisors, wealth and, or institutional channels would be an advantage.
- Excellent written and verbal communication skills
- Sound judgement and an ability to quickly establish confidence and build influence with leadership and employees.
- Strong organizational skills, including collaborating with and across teams to achieve the best results.
- Adept at juggling numerous projects and managing multiple stakeholders while meeting deadlines and maintaining attention to detail.
- Ability to analyze metrics and present information in a meaningful way.
- A Bachelor's Degree in Communications, Marketing, Journalism or related field.

Dimensional offers a variety of programs to help take care of you, your family, and your career, including comprehensive benefits, educational initiatives, and special celebrations of our history, culture, and growth.

Job ID 2024-8002

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