Specialist - Data Analyst (CRM & Direct Marketing)

Permanent full-time role
- Flexible location within Australia
- Hybrid working + Generous salary packaging available

About Australian Red Cross
Australian Red Cross is part of the world’s largest humanitarian movement. We support and empower people and communities in times of vulnerability. We act for humanity.
How this role supports our work
In this role, you will support stakeholders across the organisation with a strong focus on Fundraising and Marketing to enable them in making data-driven decisions by providing analysis, reporting, and dashboards to address a variety of business needs.
The role is responsible for supporting Fundraising efforts via the development and delivery of campaign management, data targeting, improved reporting capability, reporting, analytics, data mining and process automation.
The role is also responsible for identifying opportunities for continuous improvement, developing analytical and reporting process automation to drive efficiencies, creating documentation for transfer of knowledge, and peer review to ensure only accurate, high-quality deliverables leave the Analytics and Reporting team.
What you will do day to day
- Work with the Marketing and Fundraising Teams to create direct marketing campaign briefs, execute and analyse the performance of the activities in a test & learn, continual development framework
- Build selection segments and coordinate data extracts, automating where possible
- Undertake analysis, create reporting, and provide insights to stakeholders across the business on a broad range of topics and issues
- Develop dashboards in Power BI to support ongoing management reporting requirements and ongoing business user data needs
- Address data related issues to maintain data and reporting quality
- Peer review work created by other team members to ensure quality deliverables
- Contribute to the development and implementation of enterprise systems, governance, policies and processes to enable data-driven decision-making

What you will bring
- Strong analytical and problem-solving skills. Proactive in identifying issues, troubleshooting problems, and identifying solutions that address business needs.
- Sound knowledge in direct marketing, data targeting/selection, data analysis and reporting
- Proven ability to unearth insights in data - and to explain data/reporting to stakeholders in non-technical language
- Growth mindset with a strong focus on continuous learning and improvement (in support of both organisation and own professional development)
- Ability to influence stakeholders to improve processes and data collection methods
- Working knowing of Microsoft Office, SQL, and data visualization tools required (Power BI preferred)
- Knowledge of Dynamics 365 CRM & Customer Insights Data / Journeys an advantage, or similar CRM / direct marketing tools

Benefits that act for you, while you act for humanity
- Take advantage of salary packaging that could provide you with a great way to reduce the amount of tax you pay - and increase your take-home pay. You can salary package up to $15,900 for living expenses (such as rent, groceries, utility bills); up to $2,650 for holiday accommodation and meals when dining out; Novated car leases; superannuation and purchase additional annual leave.
- Access flexible working arrangements including generous hybrid arrangements and a paid ‘Me’ day

Further information
This role is covered by the Social, Community, Housing and Disability Award - Level 5
**Applications close**: 9am Thursday 19th June. Applications will be assessed upon receipt, and applicants may be contacted prior to the closing date.
Thank you for considering a career at Red Cross. We also have great opportunities to volunteer. Click here to find out more.
Job Ref # 12552
Red Cross strives to create a safe and inclusive culture with wellbeing at its centre. We embrace diversity and welcome Aboriginal and Torres Strait Islander people, and people with diverse lived experiences, abilities, genders, ethnicities, ages, and sexual orientations. We are a child safe organisation with zero tolerance of any harm to children. Our vision is to be trusted as the leading humanitarian organisation making a genuine difference in the lives of people and communities.
Thank you for considering a career at Red Cross. We also have great opportunities to volunteer. Click here to find out more.