Customer Engagement Specialist

In Australia, Dabble has been operating a licensed sportsbook under the NTRWC since 2021. We're here to deliver extraordinary - with a truly immersive socialised betting experience designed to provide evolutionary entertainment to our punters via genuine interaction and engagement.

We have office hubs in Darwin, Melbourne, Brisbane, Sydney, Adelaide, and Albury. While we support remote-friendly work, we also encourage our people to take advantage of our national network of offices, offering cross-office sponsored flights year-round to promote collaboration and connection.

Our global operations span multiple markets, including our innovative Daily Fantasy Sports app servicing the United States, which launched in 2023.

We are a team of highly driven enthusiasts and we are looking for our next Dabbler to join us as we continue in our journey.

**Dabble Culture**
- Dress for your day so you can focus on what matters
- Switch up your office, work from home, work from wherever helps you to deliver
- Genuine, like-minded team of visionaries. We welcome ideas big and small
- Scheduled focus time to encourage deep thought
- Our annual convention, Dabblecon, brings us all together to celebrate our successes and plan continued evolution over the coming year
- Each day is led through upholding our core Values: Fun, Celebratory, Community, Evolutionary and Focus

**Dabble Perks**
- A minimum of five weeks of paid annual leave for all Dabblers
- Paid parental leave for both primary and secondary caregiver
- We encourage you to visit our network of offices: sponsored flights available to staff and spouse/immediate family
- Flexibility with working hours to accommodate our cross-country employee base: you are free to manage your own time
- Your wellness is our genuine concern: We sponsor access to the Sonder app for employees and their families with 24/7 support across mental health, medical advice, safety support and
more
- Up to 10% annual cash bonus based on Company performance metrics
- Dabble Day Dividend: all Dabblers split the day’s revenue evenly on our birthday each year. You share the workload, why shouldn’t you share the reward?
- Safety first: your ride home from company sponsored events and your flu jab is on us

**Overview**

The Customer Engagement Specialist will be key to Dabble’s growth, executing engagement strategies that drive retention and excitement for our app, experiences, and promotions. This role focuses on data-driven CRM initiatives, ensuring seamless execution across all touchpoints. This is a great role for you if you're a natural problem solver and have a mix of creative ideas and data driven insights. You'll have the ability to execute campaigns end to end, seeing the impact you have on how we connect with the Dabble community.

**Responsibilities**

Your responsibilities will include:

- End to end campaign execution, including implementing customer journeys, coordination of assets, A/B testing and reporting on campaign performance
- Collaborate cross-functionally, aligning CRM activities with business priorities and broader marketing campaigns, sharing insights and learnings
- Identifying and resolving any campaign setup issues and inefficiencies or errors in campaign processes, helping to improve and ensure efficiency in executionUtilising tools such as Quicksight, Amplitude, and Braze to analyse data and identify trends, enhance future campaign planning and define segmentation and targeting

**Skills & Qualifications**

To be successful in this role you will need:

- Considerable CRM experience, with hands-on expertise with CRM platforms and tools (preferably in Braze), across multiple channels
- A data driven mindset with the ability to leverage analytics tools to derive actionable insights
- Proficiency in segmentation, personalisation, and A/B testing techniques
- Experience in a fast paced, direct to consumer environment

**Are you a Dabbler?**

A Dabbler’s attitude is paramount, as the right person will be able to learn quickly and adapt to any skill gaps. A Dabbler is always a team player, with a willingness to share with and learn from others. Being a remote-first workplace, collaborative working styles are crucial to empower and grow each individual member (eg we prefer openness via public channels to problem solve or ideate on Slack).

A Dabbler uses their freedom of autonomy to its absolute potential and enjoys contributing to the Dabble community. We hold respect for our peers very highly - there is no such thing as a bad idea. We encourage you to think differently, be brave and strive to always raise the bar. Dabble was born out of thought sharing and should tackle growth in the same way. Dabble embraces empowerment of all people at any level of seniority and experience to ‘own their work’ and ‘talk their book’ wherever they can.

A fulfilling life extends beyond work, and we encourage our employees to prioritise self-care and well-being. This means taking breaks when ne