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Marketing Lead

2 weeks ago

Surry Hills, Australia Streem Full time

**Description**:
**About the Company**:
Streem delivers comprehensive and realtime Print, Online, Television, Radio and Social media intelligence to corporate and government media teams across the ANZ market, helping them to monitor, analyse and respond to news as-it-happens. A challenger business in a highly monopolised market, Streem applies technology and human intelligence to deliver customers a fast, flexible and innovative media monitoring and analysis platform on Desktop, Tablet and Mobile.

**Location**:
Surry Hills, Sydney, NSW

**Website**:
**The Role**:
The Marketing Lead is responsible for the execution of Streem’s paid and organic marketing strategy, across channels including social media, online search, sponsored events, and high-touch direct marketing.

Reporting directly to the Head of Business Development, the Marketing Lead will work closely with key stakeholders across the business in executing Streem’s marketing initiatives, with a strong focus on sales and marketing conversion.

**Responsibilities**:

- Execute Streem’s paid and organic marketing strategy as set by the Head of Business Development
- Prepare and execute a marketing strategy for enterprise B2B clients with a sole end goal of producing inbound lead generation for sales conversion
- Work collaboratively with the communications team to feed into Streem’s marketing strategy
- Manage Streem’s paid online advertising, including across search, LinkedIn and Twitter
- High-touch and frequent organic social media engagement across Streem’s social media channels, including on LinkedIn and Twitter
- Execute marketing direct marketing activities, including digital media assets and EDMs, to known leads
- Manage any deliverables & relationships for on-site and off-site events that Streem may sponsor or have a presence at
- Assist with other marketing, communications and PR activities as required, including working directly with the Communications Lead to align earned and paid media marketing strategies
- Bring marketing ideas to the table, we want to hear your thoughts and ideas

**What skills and experiences you'll need**:

- B2B (business to business) marketing experience is a must, with demonstrated case studies and/or examples.
- Social media management, including use of third-party tools to manage and measure social activity and performance
- Experience in event management will be viewed favourably
- Active interest in technology & brand marketing (B2B)

**Qualifications**:

- Marketing or communications degree
- At least 3-5 years experience in B2B marketing, preferably at a B2B technology company

**Benefits and perks**:

- Working with a group of 100+ dedicated, motivated, and loyal staff
- In-house dining (lunch and a snack bar) prepared by Streem’s dedicated chef 4x days per week
- External reward activities based on performance
- Access to education and training paid for by Streem, to the value of $3k per year for each staff member + access to salary sacrifice
- Additional leave including your birthday and mental health days when you need them
- Access to an Employee Assistance Program (EAP), providing you an outlet for confidential support in your personal and professional life
- A range of corporate discounts on homeware, kitchenware, movie vouchers, tech gear, and much more.

**Role Type**:

- In-house - Permanent - Full-time - Mid-Senior Level

**Pay Rate**:

- 115000 AUD - 140000 AUD (Annum)

**Company Overview**:

- Streem delivers comprehensive and realtime Print, Online, Television, Radio and Social media intelligence to corporate and government media teams across the ANZ market, helping them to monitor, analyse and respond to news as-it-happens. A challenger business in a highly monopolised market, Streem applies technology and human intelligence to deliver customers a fast, flexible and innovative media monitoring and analysis platform on Desktop, Tablet and Mobile.