Group Marketing Manager

We have an exciting position available for a Group Marketing Manager to undertake an exciting Marketing leadership role at West HQ.
- ** Competitive Salary**:

- ** Complimentary daily meal and gym membership**:

- ** Free secure undercover parking**:

- ** Passionate and friendly team**:

- ** Great staff benefits**

**About us**:
West HQ is the leading Entertainment, Fitness, Lifestyle and Accommodation destination in the heart of Western Sydney. Our unique 8-hectare destination precinct boasts an impressive array collaboration of businesses including the Sydney Coliseum Theatre (2,000 seats) Sydney Gymnastic & Aquatic Centre (5,000 fitness members); ONE55 Health & Fitness (3,000 members) and the 4.5 star Novotel Sydney West HQ Hotel (164 Rooms).

We also have a CBD quality Food and Beverage proposition with a host of branded outlets and award-winning restaurants including CHU Restaurant by China Doll, Steak & Oyster Co by Sean Connolly, Pizzaperta by Stefano Manfredi, New Town Thai, Harriet’s Chicken and Gelattisimo.

We have a solid Loyalty base including Sydney Gymnastic & Aquatic Centre and ONE55 Health & Fitness members, playing an active role in the local community.

**About the role**:
As a senior leader in the marketing team on behalf of West HQ’s diverse businesses and brands you will lead a team of Marketing Executives and be responsible for developing, executing and measuring integrated marketing campaigns to deliver increased visitation and revenue.

This will include working with functional business leaders to understand commercial KPIs and then with the marketing team to define the monthly marketing activities and campaigns across paid, owned earnt channels in consultation with the Digital Marketing Manager and the Brand and Content Marketing Manager.

Given the dynamic nature of our business an important part of the role is to track marketing activity and campaign performance and adjust as needed to deliver the business outcomes required by West HQ.

**About you**:
We are a diverse business and operate in a fast-paced environment with ambitious Year On Year business goals and to help deliver our success you are a seasoned result driven marketer driven by pragmatism and the practicality of working in a fast-paced (sometimes changing) environment.

Your enthusiasm is boundless as is your resilience - which is well balanced leading the marketing for a diverse portfolio of business of brands with a number of different business stakeholders.

Building brands and driving commercial outcomes is you passion as you are not

A passion for Western Sydney is a nice to have.

**What do you need to be considered?**
- +10 plus years Marketing experience in a fast-paced retail or hospitality business.
- Proven experience in strategic marketing including media buying, digital marketing, database management, loyalty communications and retail promotions.
- Demonstrated expertise in developing and leading a multi-functional marketing team
- Proven experience in working across a matrixed organisation and effectively managing senior stakeholders with divergent business requirement.
- Strategic thinker balanced with being a ‘hands on’ doer
- Demonstrated success in marketing plan development and effective campaign deployment as measured by quantifiable commercial outcomes
- Strong written and communication skills
- Advanced time management and organisational skills with a strong attention to detail and the ability to prioritise and multi-task
- Experience in the development and management of staff
- Tertiary qualifications in business or marketing