Paid Media Coordinator

2 weeks ago

Cremorne, Australia Grill'd Full time

**About Grill’d**

Grill'd Healthy Burgers is more than just a burger company - we're in the business of good burgers that do good for people and the planet. We believe that everyone plays a vital role in helping us create a better future, one delicious burger at a time. That's why we're committed to sustainability initiatives in our restaurants, pioneering meat-free menu options, supporting local community organisations, and donating over 51,000 burgers to those in need. If you want to be part of a revolution to liberate burgers, join us

If you’re ready to make a positive impact and join a fast-paced, dynamic environment, this is your chance

**Why You’ll Love Grill’d?**
- ** Epic Office Culture**:From active adventures and community events to fun social gatherings, our workplace buzzes with energy and camaraderie.
- ** Live Our Values**: Passion, Leadership, Ownership, Trust, and Sustainability are more than just words - they're our secret sauce for success.
- ** Career Growth Opportunities**: Develop your soft skills, explore new departments, or rise through the ranks - we're invested in helping you grow.
- ** Make a Difference**:We care deeply about our planet, community, and people. Enjoy paid time off to volunteer with our charity partners and create a real impact.
- ** Burger Perks**:Love what you do and what you eat Enjoy free burgers every month as part of the team.
- ** Supportive Team Environment**: Thrive in a workplace that celebrates innovation, fosters professional growth, and values your contributions

**About the Role**

Reporting to the Senior Media and Channel Manager, we’re looking for a data-driven and results-focused Paid Media Coordinator to join our Support Office in Cremorne. If you have a passion for executing high-performing paid media campaigns, optimizing digital advertising strategies, and delivering measurable impact, we’d love to hear from you.

As the **Paid Media Coordinator,** you’ll play a key role in driving awareness, engagement, customer acquisition, and sales. You’ll execute paid media campaigns across various digital channels, ensuring they align with overall marketing strategies and business objectives. You’ll also collaborate closely with the Campaign and Social teams to enhance ad content and performance.

**Key Responsibilities**:

- Execute and optimize paid media campaigns with clear KPIs, adjusting bids, budgets, audiences, and targeting settings to maximize efficiency and growth.
- Plan and analyze A/B tests on audience segments, creatives, and bid strategies to enhance campaign performance.
- Report on campaign insights and ROI, providing data-driven recommendations to improve marketing efforts.
- Coordinate ad creatives, leveraging insights from historical campaigns and competitor activity to guide content strategy.
- Stay ahead of industry trends, monitoring algorithm updates, new advertising features, and best practices in digital media.
- Provide weekly KPI tracking and end-of-campaign performance reporting to key stakeholders.

**What We’re Looking For**

We’re seeking a detail-oriented and proactive HR professional who can manage multiple tasks and processes. Ideally, you’ll bring:

- Experience: 1+ year of experience managing paid social media campaigns
- Attributes: Exceptional attention to detail, effective communication skills, and the ability to manage priorities.
- Knowledge: Proficient in platforms like Google Ads, Meta Ads, TikTok Ads, Programmatic, and knowledgeable in Google Analytics, attribution, and UTM tagging.

**Ready to Apply?**

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