Marketing Program Manager

4 days ago

Canberra, Australia Hudson Australia Full time

**_Are you a creative thinker with a passion for cultural engagement and storytelling?_**

We are seeking a dynamic and strategic Marketing Program Manager to join the Communications & Marketing Section of a Canberra based Cultural Institution. In this role, you will play a crucial part in promoting the Institution's facilities, exhibitions, events, and fellowships to diverse audiences, aligning with the strategic objectives and vision.

This is a 12 month non-ongoing contract. Canberra location with flexible working conditions, including flexibility to work from home part of the week. Salary negotiable within the APS 6 salary band, commensurate with experience.

**Key Responsibilities**:

- Develop and execute comprehensive marketing plans aligned with the External Communications and Digital Community Strategy
- Collaborate with internal stakeholders to gather insights and develop targeted promotional plans that reflect the Institution's strategic priorities
- Plan and execute media bookings across various channels, maximising exposure and engagement
- Lead the creation of high-quality marketing materials in both print and digital formats, ensuring consistency and effectiveness across all communication channels
- Work closely with designers to conceptualise and execute visually appealing promotional materials that capture the essence of our Institution and its offerings
- Write compelling copy tailored to different audience segments, including visitors, tourists, academics, and more
- Coordinate with internal teams to gather briefs and ensure alignment on promotional initiatives
- Mentor and support staff, fostering a collaborative and innovative work environment that aligns with APS values and best practices.
- Any experience in a marketing role within tourism or a cultural institution will be highly regarded, but is not is mandatory._

**Qualifications and Experience**:

- Qualifications or equivalent experience in communications & marketing
- Demonstrated expertise in developing and implementing marketing strategies, with a focus on digital engagement and audience segmentation
- Strong analytical skills and the ability to translate data insights into actionable recommendations
- Excellent communication skills, with the ability to tailor messaging to different audience segments
- Knowledge of the cultural sector and a commitment to promoting diversity and inclusivity in cultural programming
- Media experience including proactive pitching and securing media opportunities will be highly regarded
- Australian citizenship

**How to Apply**:

  • EL1 Brand, Digital Marketing Manager

    1 week ago

    Canberra, ACT, Australia Hays | Marketing Full time $80,000 - $120,000 per year

    Your new company Step into a space where stories of the past meet the creativity of the present. This destination invites you to explore rich cultural narratives, groundbreaking innovations, and timeless artistry through immersive exhibitions and interactive experiences. Whether you're drawn to history, science, design, or community, each visit offers a...

  • Part-Time Marketing Coordinator

    2 days ago

    Canberra, ACT, Australia Hays | Marketing Full time $60,000 - $90,000 per year

    Your new companyThis is a not-for-profit organisation based in Canberra's inner north, known for its exceptional work culture. They are currently seeking a part-time Marketing Coordinator to join their team as soon as possible.Your new role Plan and execute social media campaigns across key platformsSchedule and manage posts using a content calendarTrack...

  • Marketing Manager

    2 weeks ago

    Canberra, Australia Agri Appointments Full time

    **Client** The RSPCA is an independent, community-based charity providing animal care and protection services across the country. As a federated organisation, the RSPCA’s member societies in each state and territory run animal rehoming shelters, investigate and prosecute animal cruelty complaints, and educate the community on animal welfare and responsible...

  • Program Manager

    2 weeks ago

    Canberra, Australia HAYS Full time

    A fantastic opportunity to imbed yourself in program management and build a methodology from the group up! **Your new company** This business holds a 30-year tenure in the Australasian market and holds an independent voice when it comes to vehicle safety, collision testing and rating of performance across a variety of vehicle makes and models. Working with...

  • Program Manager

    2 weeks ago

    Canberra, Australia Department of Agriculture, Fisheries and Forestry Full time

    EL 2 - $136,118 - $158,149 per annum plus superannuation - Biosecurity Plant and Science Services Division - Canberra, ACT **Who we are** The **Biosecurity Plant and Science Services Division (BPSSD)** safeguards Australia’s plant health status to achieve, maintain and expand overseas markets, while protecting the economy and environment. The division...

  • Program Manager

    9 hours ago

    Canberra, Australia HMC Australia Full time

    Program / Project Manager - Delivery and Strategic advice HMC Australia (HMCA) is currently looking for a special individual to join our team. What do we do? HMCA provides Management consulting services and staff augmentation to Federal, State and Local government and the Private sector. Our sectors include Project and Program delivery and advice, ICT...

  • Program Manager

    1 week ago

    Canberra, Australia HAYS Full time

    A long-term Federal Government contracting opportunity to oversee delivery of major ICT programs **Your new company** Your new organisation is a new and dynamic department dedicated to delivering on the Government's ambitious agenda. Currently, there is requirement for experienced Program Managers to join the department and oversee the delivery of major...

  • Marketing and Communications Manager

    1 week ago

    Canberra, Australia Communities@Work Full time

    Canberra - Full-Time - Organisational Support **About the Role** Reporting to the Chief Strategy Officer, the Marketing and Communications Manager will lead the Marketing and Communications Team to plan, develop and execute Communities at Work's marketing and communication strategies and initiatives. This role will manage Communities at Work's brand and work...

  • Program Communications Manager

    2 weeks ago

    Canberra, Australia Peoplebank Full time

    Location: - Canberra- Job Type: - Contract- Posted: - about 16 hours ago- Contact: - Param Kaur- Discipline: - Digital & Digital Transformation - Transformation / Change Management - Reference: - 257740Our Federal Government Client is in search of a skilled _Senior Communications Manager_ to lead the strategic development and execution of communication...

  • Marketing & Membership Manager

    9 hours ago

    Canberra, Australia HAYS Full time

    A peak body organisation located in Philip is seeking a full-time Marketing & Member Engagement Manager. Your new company A peak body organisation that boasts a membership made up of 8000 professionals and raises awareness for the health of the public is seeking an experienced and passionate Marketing & Member Engagement Manager. Your new role As the...