Content Marketer

About The Team

The Marketing and Communications Office is a group of committed professional services staff dedicated to inspiring people to choose Murdoch. Through brand, marketing and communications strategies we enhance the reputation of the University, drive future growth and lead employee communications. The team share the work of Murdoch University’s academics, researchers, staff and students with the Murdoch community, as well as domestic and international audiences.

Your New Role

Reporting to the Senior Manager Brand Marketing, this role is part of a dynamic team driving impactful marketing communications that enhance Murdoch University’s reputation and recruitment efforts.

The Content Marketer Brand Communications plays a key role in driving the university’s content strategy, including content planning, collaborating across MCO to craft and produce engaging, audience-focused content that aligns with strategic objectives. With a strong grasp of brand marketing principles, they create compelling content for major brand campaigns and reputation-building initiatives targeting key audiences across domestic markets.

This role involves the development of strategic creative ideas and production briefs, producing high-quality materials with strong copywriting skills, and tailoring content for different audiences and channels. A deep understanding of content strategy principles and social media is essential, ensuring content sparks conversations and drives engagement with relevant, timely messaging.

Your key responsibilities will include
- Develop content marketing strategies and planning in consultation and collaboration with MCO and university colleagues
- Work closely with MCO communications team, supporting strategic communications initiatives and leading content planning meetings
- Ideate, plan, create, and deploy original content for specific university audiences, determining platforM/Format, medium, look and feel, authorship, frequency and duration of messaging
- Produce content that supports the university reputation and brand campaigns, adapting for web, print and other mediums
- Lead the university’s social media presence, s, overseeing the ongoing strategy and management of owned social channels and working with colleagues to produce and publish content

Please refer to the

Position Description

for further details.

What We Offer You

This Fixed Term (18 Months) | Full Time attracts a remuneration of $95,826 - $105,578 plus 17% employer superannuation contributions.

You’ll join a dynamic and talented team where diversity and innovation thrive. Our Bronze
- tier status in the Australian Workplace Equality Index reflects our commitment to LGBTIQA+ inclusion, equity and creating a safe, welcoming environment for all. We strive to be the university of choice for First Nations peoples, honouring Indigenous knowledge. Sustainability is central to our community and guided by clear, confident leadership, we are working toward an ambitious future with goals of net zero emissions and zero waste by 2030.

As well as the flexibility to maintain a work life balance, our staff enjoy a vibrant, natural campus with world-class facilities, along with a variety of benefits, including:

- Periodic salary increases between 1 January 2025 to 1 July 2026 totalling an 8% increase
- Flexible work arrangements
- Cultural Load and allowance - providing up to $8,944 per year to First Nations employees who are contributing cultural knowledge and perspectives beyond the scope of their role
- Indigenous Language Allowance
- Salary packaging options - such as purchasing leave, gym membership, car parking permit
- Employee Assistance Program
- On-campus services and facilities, such as a Childcare Centre, Gym, Vet Hospital, and Chiropractic Clinic

For further information, check out our

benefits and services page



Join us
- A cover letter including a statement addressing the selection criteria (with reference to the Position Description)
- Your most recent resume (CV)

Selection Criteria:

- A tertiary degree with 3+ years’ experience in a content creation or community management role or an equivalent combination or relevant experience and/or education/training;
- Knowledge and understanding of content marketing practices, digital platforms and social media
- Demonstrated success in thinking creatively to concept, brief and deliver new ideas in the digital space.
- Demonstrated ability to use technical tools and analytics packages including experience with web CMSs, CRM, design software, publishing platforms and HTML

Applicants are expected to have current and valid work rights in Australia.

Contact Us

For enquiries about the opportunity on offer please reach out to Siobhain Burn, Senior Manager Brand Marketing and quote JR103629 as the reference.

Applications Close on 9th May 2025 (11:59pm AWST)

The University reserves the right to withdraw this advertisement at any time.