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Customer Experience Catalyst

2 weeks ago

Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $150,000
About the Role:

As a Lifecycle Marketing Manager, you will play a pivotal role in shaping the customer experience. This position involves collaborating with cross-functional teams to develop and implement lifecycle strategies that drive acquisition, onboarding, engagement, and retention.

Key Responsibilities Include:

  • Developing and executing lifecycle marketing campaigns that enhance customer journeys
  • Partnering with sales, product, and design teams to ensure seamless integration of marketing efforts
  • Analyzing data to inform marketing decisions and optimize campaign performance
  • Creating personalized experiences for customers through email, push, in-app, SMS, and other channels
Required Skills & Qualifications:
  • 3+ years of experience in lifecycle or customer marketing roles
  • Strong understanding of marketing automation tools like Braze, Salesforce Marketing Cloud, or Adobe Marketing Cloud
  • Experience working with cross-functional teams and communicating effectively with stakeholders
  • Hands-on experience running tests and applying experimentation methodologies to improve outcomes
What You Will Add Value:
  • Strategic thinking and ability to prioritize initiatives based on business goals
  • Exceptional communication and storytelling skills to articulate marketing results and insights
  • Passion for delivering high-quality work and meeting deadlines
Why Join Our Team?

Our team is passionate about delivering exceptional customer experiences and driving business growth. We value creativity, innovation, and collaboration and are committed to fostering an inclusive and supportive environment.