Strategic Product Marketing Lead

6 days ago

Melbourne, Victoria, Australia beBeePortfolio Full time $90,000 - $125,000
Job Title: Portfolio Marketing Manager

We are seeking an experienced and innovative Portfolio Marketing Manager to join our team. As the Portfolio Marketing Manager, you will be responsible for driving the full customer lifecycle and successful buyer journey for your product portfolio. This includes developing a comprehensive GTM strategy and crafting compelling messaging and positioning around your products.

You will work closely with cross-functional teams including Executive, Product, Sales, and Marketing to develop and execute innovative marketing strategies and content that engage with your target audiences. Your ability to grasp and translate technical capabilities into benefits will be crucial in this role.

This position requires strong stakeholder management skills to ensure marketing programs support business objectives. You will also be responsible for managing your own workload, prioritizing multiple requests from various parts of the business, and ensuring integration amongst all marketing activities planned across the region.

About the Role:
  • Drive the development and execution of comprehensive GTM strategies
  • Craft compelling messaging and positioning around products
  • Work closely with cross-functional teams to develop and execute innovative marketing strategies and content
  • Manage stakeholder relationships to ensure marketing programs support business objectives
Requirements:
  • 3+ years of product or product marketing experience
  • High performing team player with excellent communication and collaboration skills
  • Enterprise/B2B experience highly desirable
  • Ed tech experience desirable
  • Excellent Google Suite skills
Benefits:
  • Pension Scheme
  • 12 Paid Holidays
  • PTO accrual up to 19 days (Increases with tenure)
  • Work from home equipment provided

We believe in providing a signature career experience and are always searching for talented individuals who share our vision. If you're looking for a challenging and rewarding opportunity, we'd love to hear from you

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