Mid-Weight Copywriter, Australia

2 days ago

Sydney, New South Wales, Australia Eucalyptus Full time
About Eucalyptus

Eucalyptus is a digital healthcare company that's on a mission to solve the world's biggest healthcare challenges. With a strong focus on personalizing the experience for different demographics, our 4 brands (Juniper, Pilot, Kin & Software) are powered by a growing team across 5 countries.

We've raised over AUD$150M in funding from investors who were early backers of Uber, Canva and AirBnb. With plans to launch into several more markets, offline channels, and tackle new conditions, we're looking for talented individuals to join our team.

Job Description

We're seeking a Mid-Weight Copywriter to join our team and help shape the tone of voice for one of our Eucalyptus brands internationally. As a key member of our creative team, you'll be responsible for developing and owning the tone of voice, finding hooks based on brand insights, and working with the team to develop campaign concepts and strategies.

You'll also support the acquisition team across briefs at all levels, generating ideas and assisting in the development of performance marketing work. If you're a creative problem-solver with a passion for healthcare and a knack for writing compelling copy, we'd love to hear from you.

Responsibilities
  • Develop and own the tone of voice for one of the Eucalyptus brands internationally
  • Find hooks based on brand insights and work with the creative team to develop campaign concepts and strategies
  • Support the acquisition team across briefs at all levels, generating ideas and assisting in the development of performance marketing work
  • Be a driving force for bringing creative ideas to life across the business
Requirements
  • 2-3 years experience within an agency, in-house team or a freelance writer
  • Experience and expertise of the creative development process, through concepts, ideation, creation and execution
  • Ability to clearly articulate and present copy and ideas in response to briefs
  • You're comfortable working autonomously, taking initiative, and solving problems in a rapidly growing and fast-paced environment
What We Offer
  • A dynamic and supportive team environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
  • The chance to work on high-impact projects that make a real difference in people's lives

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