Digital Marketing Automation Specialist

3 days ago


Melbourne, Victoria, Australia CPA Australia Ltd Full time
About the Role

We are seeking a highly skilled Digital Marketing Automation Delivery Specialist to join our team at CPA Australia Ltd. As a key member of our MarTech team, you will play a pivotal role in delivering impactful digital marketing campaigns across various channels.

Key Responsibilities
  • Create, build, and manage multi-channel marketing campaigns with varying complexities and sizes across multiple locations, customer journeys, and campaign types.
  • Optimise campaigns and journeys to meet stakeholder needs and comply with legal regulations.
  • Provide day-to-day technical support and execution of Marketo process for Divisional newsletter EDM campaigns.
  • Optimise MarTech to achieve campaign KPIs and metrics.
  • Work closely with various teams to effectively utilise MarTech tools and platforms for improved marketing outcomes.
About You
  • Previous experience in digital marketing/marketing automation and CRM systems.
  • Possess a good understanding and ability to apply a suite of MarTech tools and platforms to execute personalised, multi-channel digital experiences.
  • Demonstrated well-developed administrative skills and strong attention to detail, including the ability to meet tight deadlines, prioritise tasks, manage, extract, and analyse organisational information and data.
  • Well-developed written and oral communication skills, including experience in writing communications for different audiences and providing training for groups and individuals.
Why Join Us
  • We are a values-led organisation, committed to creating opportunity, pursuing excellence, and achieving together.
  • We offer a range of benefits, including health and wellbeing sessions, learning labs, and a generous reward and recognition program.
  • Our team is passionate about what we do, and we're looking for like-minded individuals to join us.

We are a global organisation, and we welcome applications from candidates with a global mindset.



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