Loyalty Program Leader

1 day ago

Melbourne, Victoria, Australia beBeeLoyalty Full time

We are looking for a dynamic professional to lead our Loyalty program strategy and execution. As a key member of our team, you will be responsible for developing and implementing loyalty initiatives that drive customer retention and acquisition.

Key responsibilities include:

  • Developing and executing loyalty strategies that align with our business objectives
  • Managing the health of our member database through data-driven insights and analytics
  • Amplifying our customer value proposition through targeted marketing campaigns
  • Developing and managing use cases for segmenting member data and cross-channel campaigns
  • Building and optimizing automated lifecycle campaigns to drive customer retention
  • Influencing key stakeholders to execute the loyalty strategy

To succeed in this role, you will require:

  • Strong leadership and project management skills
  • Exceptional communication and negotiation skills
  • Sound knowledge of consumer research and analytics
  • Experience managing email marketing campaigns end-to-end
  • Familiarity with CMS systems and reporting tools

As a valued member of our team, you can expect:

  • Flexible working options and a positive work-life balance
  • A range of employee benefits, including discounts and recognition programs
  • Opportunities for learning and development, including career development programs and job-specific training

We are committed to creating a workplace that is safe, respectful, and inclusive for all employees. We encourage applications from diverse candidates and are happy to adjust our recruitment process to support candidates with disabilities.

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