Product Marketing Specialist

7 days ago

Sydney, New South Wales, Australia Intergage Full time

Company Overview
Intergage is a dynamic software-as-a-service (SAAS) organization dedicated to empowering teams to enhance their performance daily. Our innovative technology platform provides essential tools that amplify the voices of frontline workers while offering leaders the insights necessary for informed decision-making regarding safety, quality, and ongoing improvement.

Position Summary
As a Product Marketing Manager, you will collaborate closely with the Managing Director, product teams, and global marketing initiatives to elevate brand recognition and drive the expansion of our product offerings to millions of users around the globe. Your role will require exceptional communication skills and a collaborative spirit, with a strong commitment to illustrating the value of Intergage's products and services to our customers.

Key Qualifications
  • 2-3 years of experience in product marketing, successfully executing product launches and growth initiatives across essential marketing and commerce channels.
  • Proficient in stakeholder management, with a proven track record of fostering robust cross-functional relationships among product, marketing, and support teams.
  • Exceptional storytelling abilities, with experience in crafting product positioning and sales narratives that resonate with customers in a clear and impactful manner.
  • Adaptable and versatile, capable of modifying strategies to suit various geographies, industries, personas, and use cases.
  • Highly organized, with experience in managing cross-functional projects and a keen attention to detail.
  • Able to thrive in a fast-paced environment while managing multiple projects without losing focus.
  • Resourceful and dedicated to advocating for customer needs.
  • A growth-oriented mindset, enthusiastic about solving customer challenges and collaborating within a team.
Responsibilities
  • Reporting to the Head of Product Marketing, you will strategize and implement go-to-market launches for new features, products, and services, ensuring successful internal and external communication.
  • Collaborate with product, marketing, and go-to-market teams to drive ongoing growth, adoption, and engagement of a designated product portfolio.
  • Work towards shared commercial and product objectives, developing marketing strategies across acquisition, lifecycle, and regional marketing to execute campaigns effectively.
  • Create and deliver compelling messaging that simplifies complex concepts, resonates with customers, and establishes a unique market position.
  • Analyze market trends and customer feedback to inform product strategy and roadmap development.
  • Develop sales enablement materials that communicate intricate concepts, technology updates, and product features in an accessible manner.
  • Facilitate cross-functional alignment with our overall product roadmap and market strategies.
Company Culture and Benefits
  • Flexible working arrangements to help you find the optimal work-life balance.
  • Access to professional and personal development opportunities.
  • A pet-friendly workplace that fosters a welcoming environment.
  • Engagement in hackathons and workshops led by industry experts.
  • Encouragement to participate in community initiatives and explore new technologies.
Additional Perks
  • Equity opportunities with significant growth potential, along with a competitive salary.
  • Enjoy fresh and healthy meals prepared by in-house chefs, catering to various dietary needs.
  • Access to a commercial espresso machine, along with refreshments, recreational activities, and a library of resources.

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