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Digital Marketing Campaign Specialist

2 months ago

Melbourne, Victoria, Australia Lendi Group Full time
Job Description:

Lendi Group is a leading financial services provider that offers a range of home loan products to Australians. We are seeking an experienced Digital Marketing Campaign Specialist to join our Performance team.

About the Role:

This role will be responsible for developing and executing integrated marketing campaigns to drive online leads and engagement through paid channels such as Search, Social, Display, Video and Partnerships. The successful candidate will have experience with Google Ads and programmatic platforms like DV360.

The ideal candidate will have 1-3 years of digital marketing experience and be able to think strategically about campaign development and project management. They will also have excellent communication skills and be able to work collaboratively with other Business Units and team members.

Key Responsibilities:
  • Develop and execute integrated marketing campaigns to deliver against business objectives
  • Ideate new acquisition opportunities and test and scale with internal teams
  • Manage digital activity across various platforms including Google Ads, Meta, TikTok, and LinkedIn
  • Collaborate with internal Marketing teams to bring new acquisition ideas to market
Benefits:
  • $80,000 - $110,000 per annum, depending on experience
  • Flexible working arrangements, including remote work options
  • Ongoing training and professional development opportunities
  • A supportive and inclusive work environment